Save some trees by going green with your marketing materials.
I like to bring some eco-friendly print news to light from time to time. It might seem like a waste, so I thought I’d share some statistics to help put things
Archive for March, 2009
I was driving down the main street here in town yesterday, and I noticed a trend in the signs in the stores. They all referred to the recession as a joke. Not that the loss of jobs are a joke,
Do graphic designers need a union? Perhaps, if you're not charging enough. Weigh in on this one!
The online scramble to grab online graphic design jobs has escalated with the diminished economy — fewer companies are paying for design, more designers
Years ago, before Adobe InDesign existed, I used QuarkXPress. At the time, my job required me to transform my readers’ spread designs into printer spreads when going to press. Unless you are used to turning multiple-page documents into printer spreads
Knowing the size at which the cost of postage goes up on a postcard can make you a hero with your clients.
For a postcard to mail under the postcard rate (currently $.27 as of February 2009) it has to measure
Whether you are doing the proofing or making edits to a project, a graphic designer has to know what proofreaders’ marks mean.
It’s a very good idea to have someone else proof a project that you are working on. Usually, because
Most business school graduates recognize the four Ps, but there are a lot of small businesses out there that are not run by MBAs and shudder at the word itself. I thought I would bring the four horsemen of marketing
The thing about marketing is that there is no one right way to solve a single problem. So much of the advice and commentary is tactical. Five tips for this and 10 ways to do that. Everyone does it because
Most people believe that efficiency and productivity are one in the same, synonymous words that mean getting more done in less time. In fact, efficiency and productivity are two very different things in today’s business world.
Here are your new definitions.
Living in America, the melting pot, we have the privilege of experiencing many different kinds of culture through our neighbors. As a designer I’ve drawn inspiration for many designs through other cultures. Just look around in your area and you
