Author Archive | Brian Morris

Products do not sell themselves

With all due respect to Vince Offer and his ShamWOW pitch, nothing sells itself. No matter how great your product or service is, if you …

Beyond brochures: New business opportunities for graphic designers

What better time than now to be a graphic designer? Not only are graphic designers in high demand, there are literally hundreds of thousands of …

Why I don’t trust TV

Television has a way of convoluting reality. Take TNT’s “Trust Me,” which seemed to depict graphic designers and copywriters as heavy-drinking muses incapable of maintaining …

When is Web 3.0 coming – and what does it mean for you?

We’ve heard the buzzwords, the hype, the whispers: So when is Web 3.0 coming, and what does it mean for you?

For the uninitiated, Web …

Five awesome website design techniques you should emulate

Some websites just seem to have exactly what you want, exactly where you’d expect it to be. Here are five of them:

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The best online communities for graphic designers

Seth Godin recently argued that blogs have eliminated the need for most business books. Whether you agree with Seth’s statements or not, you can’t …

Business partners every graphic designer should have

A great business partner is one whose work makes you more successful. A great business partnership enjoys mutual success — you’re helping your partner as …

How To Go Green With Your Graphic Design Business

There are two types of green businesses in this world: those that promote green products and those that actually practice green strategies. As a graphic …

Five business functions you can (and should) outsource

I hate business; or rather, I hate mundane business tasks that detract from the creative. In fact, I can’t name a single designer I’ve met …

Five (unlikely) resources for graphic design inspiration

Inspiration is huge. For graphic designers, inspiration is everything. Just like a copywriter struggling with writer’s block, a graphic designer often needs a spark of …

What to do when clients won’t pay

Freelancers have heard it all: “My client won’t pay me so I can’t pay you,” “I must have overlooked your invoice,” or — even worse …

The top 5 online color scheme generator tools

We all have our favorite colors; and for graphic designers it can be challenging to leave personal penchants out of client designs. Many designers enlist …