Three Scary Halloween Design Effects

Halloween is one of the favorite times of the year for many graphic designers and for good reason: No other holiday – and perhaps no …

Brochure Design Layouts That Work

When it comes to sales, brochures are the go-to collateral that can intrigue interest, inform and even close a sale, which makes brochure graphic design …

Trademark: How do you do that?

trademarkAfter I create a logo or help a client come up with a tagline, some of them ask me afterward about trade marking. I would …

The Power of A Survey

Whether it’s three short questions with blanks for write-in responses or twenty multiple choice questions, a survey can help your marketing in several ways. Below are four reasons why you should consider adding a survey to your marketing communications:

Best beer label designs

I’ve always thought that if there was one product label type that’s a hoot to design, it’s beer. Sure, Budweiser’s famous label is tough to …

Three Tips for Designing Order Forms

If the order form doesn’t pull its own weight, the customer could lose interest, and a poorly designed order form can actually kill the sale, leaving the customer frustrated and your pockets empty.

Keep the following tips in mind to design effective, easy-to-use order forms:

Printing is a four letter word

How would you describe the whole printing process? Stop yourself; there might be little children in the area. In general, the entire process from set …

Five things sold on Amazon that improve a graphic designer’s life

I love Amazon. It has a lot of stuff, but that’s not why I like it. It’s ingeniously marketed. The company is also innovative …

4 great customer appreciation promotions

Happy_Customer_with_Laptop_repairedI often talk about the irritating client: the one that calls too much, doesn’t want to pay and gets on your nerves. But I personally …