Branding For Small Businesses

It may seem like branding is only of concern to those behemoth companies like Pepsi or Nike, who can afford to focus on the hazy concept of ‘the brand,’ which falls somewhere between marketing and advertising.

But you don’t need millions in revenue to amp up your business’ brand. In fact, with a little bit of reflection and creativity, even freelancers and small business owners and can craft successful branding initiatives.

Happy Halloween From PsPrint!

At PsPrint, our goal is to fill your print orders and ensure you’re satisfied customers. But that doesn’t mean we don’t have time for …

Networking for Freelancers

As a freelancer, it can sometimes feel like you are all alone, slaving away in your home office with little connection to the real world. …

Building your graphic design business: An Interview with Jill Tanenbaum

jt_56_cmykJill Tanenbaum has built her company, Jill Tanenbaum Graphic Design & Advertising Inc., from the ground up to become a major player in the

Principles of Appealing to a Juvenile Market.

lgfp1801+1-to-10-with-winnie-the-pooh-and-friends-aamilnes-winnie-the-pooh-posterSome of my favorite types of graphic design projects are those that are to be catered to children. Bright colors, fun fonts, shapes and animals …

Food and Music Ideas for Halloween

I cannot get enough of Halloween. I love hosting pumpkin-carving parties, visiting haunted houses and coming up with a great costume. And those are things …

Choose Stock Images Like A Pro

Have you ever arrived at a party and noticed immediately that someone else was wearing the exact same thing as you! Yes, that other person …

5 Online Services That Help Your Design Business Run Smoother

online_business_networkingEven though freelance designers have to wear a lot of hats, there are some services that can be outsourced or made easier simply by using …

Customizing a computer for high-end graphic design – on a budget

fast-car-fast-computerWe’d all love to plop down $5,000 for a MainGear F1X 750 and never worry about memory issues and other hiccups again. However, most of …