Mobile marketing

Everyone has a mobile device of some kind. Mobile marketing is reaching people where they are with incentive-based advertising and e-mail campaigns. This type of …

Find Home Office Inspiration

Working from home as a graphic designer or copywriter can be a great way to find balance between your work and personal life. While there are no commutes, cubicles or pesky co-workers to deal with, the self-employed do face a unique set of challenges.

Graphic Design Inspiration from Mother Nature: Space

Graphic design inspiration can be found most anywhere on earth – and in the universe at-large. For some celestial cerebral scintillation, try these out-of-this-world natural …

Tips for Using Landing Pages With Direct Mail

A landing page is a Web page with content dedicated to a specific campaign, sales offer, product or service. Marketers try to get prospects to visit a landing page in order to capture more information about the prospects or to convince them to sign up for a service or purchase a product.

Mother Nature as Inspiration: Designs from the desert

The third installment in my tip o’ the hat to Mother Earth’s fantastic design work features the deserts of the world, shaped by the winds …

Design a Holiday Greeting Card for Our $10,000 Contest!

If you’re a graphic designer who starts planning for the holidays in the summer, then ’tis the season for PsPrint’s $10,000 Holiday Card Contest! …

Microblogging: embrace or ignore?

Microblogging is becoming a whole new technological ecosystem. You can choose to ignore it or race to embrace it. What it does for your company …

Follow the marketing leader

One of the major obstacles facing a startup is figuring out how to market their product. Be it a hard-line good or a service, if …

What to Do After You Mail

It’s a great feeling when your printer or fulfillment center calls to let you know that your promotion is ‘hot off the presses,’ and entering the mail stream.

To make your mailing a true success, be sure that these four items are on your to-do list.