Design4Kids Opens Up ‘Voluntourism’ to Graphic Designers

Just when you thought you weren’t qualified to participate in “voluntourism” because you’re a klutz with a hammer, along comes Design4Kids, in …

Payment Process Rules for Freelancers: Set a Deadline

PayingMoneyPreviously we visited the practice of asking for deposits upfront when dealing with your clients. Next, we’re going to talk about payment deadlines.

I’m preaching …

How to Write A Creative Brief for Your Graphic Design Project

Putting together a strong creative brief for graphic design projects and any other project going through print production, will help keep expectations and deadlines clear.

A creative brief is a blueprint for the work ahead, which lets everyone involved know the who, what where, when and whys of the project. The document will work best if the client and creative work together. If the client already has an RFP (request for proposal) drawn up for this project or a related endeavor, creative can draw ideas and information for the creative brief, from that document as well.

Photoshop Tutorials for Ralph Lauren and Everyone Else

Ralph Lauren’s recent ad that features a model whose head is wider than her waist is just the latest example of what happens when undereducated …

Great Halloween graphic design jobs

macabre_girlHalloween is my favorite holiday, as my penchant for the macabre never fleeted as I transitioned from engrossing myself in the “Scary Stories to

Seeding A Distribution List

One of the most important elements in any marketing effort is delivery and turn-around time. Even if you’re using a vendor to send out your mail or e-mail message, there’s no need to rely on that second party to report how and when your marketing message hits.

Google Sidewiki for graphic designers and marketers

While the tech business world is abuzz about Google Wave, I’ve been exploring another new Google tool called Sidewiki. Sidewiki is a gadget …

Top 5 uses for Twitter

Twitter is a hugely popular microblogging service. The service has moved well beyond the ”What are you doing?” restrictions of its beginnings. Twitter has become …

Graphic Design Is a Low-Stress Job? Ha!

The stereotypical graphic designer thrives on coffee and deadlines, has a cluttered desktop, keeps late hours and often has demanding clients who think they’re the …