The five rules of outsourcing graphic design

If you’re like most graphic designers, you probably loathe the thought of someone else’s design bearing your name. Having junior designers working for you is …

The lowdown on logo redesign

I think everyone who has a logo needs to look at his or her logo as you would your wardrobe: Does it reflect who you …

Let’s get crazy: Exploring your ideas

Have you ever had a great idea, only to be heartbroken when your friends shot it down as being crazy, stupid or unsalable? Don’t be …

Stock images are a designer’s best friend

I know the horrific images that race through the minds of most designers when you utter the words “clip art.” This happened to me the …

The art of the thumbnail sketch

I used to hate, hate — let me say this again — hate it when my college instructors had us do page after page of …

Word play: The power of typography

I love clean design. To me the less information, a.k.a. words, the better because I’m a visual thinker. The reality of media today, regardless of …

Three (new) questions to ask every client

I’ve seen all the posts out there — five questions to ask your clients, three questions to ask your clients, etc. They all say the …

Crimes of the cart: Misuse of the unlimited shopping cart

Ever notice how much you can fit into a shopping cart? Hundreds, even thousands of dollars of products can be stuffed into one average supermarket …

Follow the leaders: Type leaders in Adobe InDesign

I use leaders in InDesign on a frequent basis since I happen to do quite a bit of publication designs. Back in the day, I …