Every year I look forward to St. Patrick’s Day, though nowadays my celebrations are relatively mild in comparison to the pub crawls I attended in college. It’s still a blast getting together with friends over a glass of green beer

The Super Bowl is coming up, and we all know that the sports industry is filled with a lot of graphic material.

It is time to print the calendars for next year. Whew, that was a fast 12 months, wasn’t it? Seems like I just turned my head and away the year went. I am sitting here writing this and wondering if

Whether it’s a formal party thrown by the family of the couple or just a fun get together organized by friends, an engagement party has become a part of the wedding tradition. It’s right up there with the bridal shower,

Logo design projects involve a lot of give and take and collaboration between the designer and the client. You may come up with some amazing ideas, but ultimately what the client wants and what the client’s target audience will respond

Party invitations are the host’s first chance to make a good impression. Invitations can set the tone for an event weeks in advance.

If you are looking for invitations that will make a lasting impression on your guests, but not your

It’s that time of year again, when you walk into the local supermarket or department store and find that the Thanksgiving, Christmas and Hanukkah displays are all set up. In some stores, even the Valentine’s day items are out on

With every format, from envelopes to brochures and letters, there are three copywriting elements — teasers, headlines and postscripts — that always seem to improve results.

These copy elements work because they combine clever writing and design. In other words, it’s the placement

Posters are big, bold and beautiful. When given to clients or prospective customers as a promotion, posters can really help your business stand out.

The large sizes, ranging from 11˝ x 17˝ up to 24˝ x 36˝ and including custom sizes,

One of the only true ways to find out if something in your direct-marketing promotions works or doesn’t work is to test it.

Like an experiment in a laboratory, you can test one controlled sample of mailings (that you know has