Tag Archives | Graphic Design

Color gamuts — What you see isn’t always what you get

A range of colors is commonly referred to as a color gamut. A color gamut of a device is the range of colors that the device can reproduce. A gamut is produced by combining the complete range of color combinations for any device or printing press.

Aviary vs. Adobe and the ultimate Photoshop contests

If you love to beta test, head over to Aviary and check out the new graphic design application suite in development. With names such as …

Size does matter …. when it comes to postcards

Knowing the size at which the cost of postage goes up on a postcard can make you a hero with your clients.
postcarddimensions
For a postcard …

Got proof? Know your editing marks

Whether you are doing the proofing or making edits to a project, a graphic designer has to know what proofreaders’ marks mean.

Are you prepared?

What would happen if three feet of snow fell on Miami? Chances are, the city would be shut down. The government, businesses and citizens of …

Stock options: Coated and uncoated paper stock

Papers can be coated, which means they have a layer of clay on them, or uncoated without the layer of clay.

Compete with eBay

So many websites have tried to compete with eBay, and so many have failed.  That’s because they’re not just trying to compete with eBay, they’re …

Easy consumption design and nutrition facts

Trying to produce cutting-edge work or award-winning work is fine, but when it comes right down to it, what is it we are supposed to be doing? Plainly put, we organize information so it’s easy to take in and be quickly absorbed.

Going 3-D with self-promotion

Get surefire attention with a self-promotion that goes 3-D. Instead of a flat, blah envelope that can get lost in the shuffle, put a box on a prospective client’s desk. Nobody can resist the need to see what’s inside.

10,000 hours = expert

How does your craft make you wealthy? Through value. If you provide a valuable service or resource for your clients, you will make more money. …

Have you read any good design books lately?

With our busy lives sometimes we forget to feed our brains. As we know, the creative process is not like turning on a faucet. Designers …

Getting in the team spirit

As a designer I work with a writer as a creative partner on most of my projects. I find that collaboration on such projects is the result of creative needs versus the basic parameters of the projec