What comes to mind when you think of shameless marketing? Do you conjure images of imitation Rolex salesmen or bizarre publicity stunts?

Some marketers try to force-feed their prospects every little tidbit about their products and services, believing that the more they can stuff into their pitch the better chance they have of converting the most customers. This is not effective marketing.

By Jason Moore

When approaching a new design project, you need to ask yourself three important questions. After your target audience receives your materials — whether a postcard, a brochure, a flyer or even your business card — what do you

I’m a sucker for clean web design — for me, the simpler the website, the better. If you’re a designer, you know that “simple” design can be very difficult to achieve, especially for powerful websites. Clean, simple design is worth

Whether you’re formally schooled or self taught, graphic design education is ongoing. Styles, trends, and technologies change at such a rapid pace that if you don’t stay on top of everything you risk becoming a dinosaur. Fresh, new ideas are

Custom fonts can play an influential role in your layout and overall design of a printed ad. The format the ad ultimately takes doesn’t matter. You can stick a custom font in from time to time or place to place