Recently, Yelp added images and a widget intended as a co-branding strategy. The announcement came just after Google decided against purchasing Yelp – a $550 million deal down the tubes. Amid the speculation that the news is bad for small business, could

Business cards serve a variety of purposes: They provide your contact information to a potential client or partner, and they serve as a marketing tool for your business. It’s important to carry your business cards everywhere with you, because you

Recently, I’ve sent out a lot of cards — thank you, sympathy, birthdays and congratulations. Most of those times, I dug into my trusty box of all-purpose cards, searching for appropriate ones. They didn’t always match my or the recipients’

I’m usually not one for making resolutions, but this year seems like a good time to start. With the economy only slowly recovering and people still getting laid off in hordes, employed folks need to be performing at their best. What follows

OK, so you’ve got a great quote on a print job and want to send out a direct-mail campaign. Well, whether it’s a business-to-business or a business-to-consumer mailing, you’re going to want to give some thought to developing online components

You’ve heard the phrase “It takes a village to raise a child.” Well, substitute “business” for “child,” and you have the concept of bartering. “Bartering” is the exchange of goods or services for other goods or services instead of money.

The end of the year provides a good opportunity to evaluate your business supplies. If you purchase items for your office by the end of December, you can deduct them when you do your company taxes. If you’re low on

Calendar printing can be one of the biggest projects that you have for the year. You will want to get all of the right designs for each month while creating an all encompassing, yet pleasing and functional document. Here are a

My procrastinating self finally accepted that the holidays are in full swing when I heard Trans-Siberian Orchestra in a salon last week. If you’re also behind on including the holidays in your marketing efforts, don’t despair: There are a few days

Believe it or not, plenty of people still take a pen to paper. I keep a notepad beside me all day at work as well as carry one around in my purse. A notepad is perfect for jotting down moments of