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You could have the coolest design ever, but if you print it incorrectly and on flimsy paper, then you’re doing a disservice to your design. Perhaps you are planning on printing flyers to promote your business, but maybe door hangers would be the better option. These are just a few of the useful tips you will find in these PsPrint Blog posts below covering all aspects of printing. Whether you are printing a small sticker or a large vinyl banner, we’ve got a blog post that can help you.

Falling in love with Lynda.com

With the seemingly ever-changing software that graphic designer use, sometimes it’s hard to stay current. Every time Adobe or Quark come out with a new version we spend days playing hide and seek with menus and tools. We wonder where they’ve put our favorites and why they got rid of that tool that we used all the time.

Pepsi, Tropicana and the Arnell Group: Irate consumers or jealous designers?

Just about every graphic designer, marketer and business owner has heard at least something about the respective Pepsi and Tropicana debacles of late. The Los

Don’t make the namesake mistake

Please don’t name the company Bob Smith’s Design. Don’t name your design studio after yourself. Here are a four good reasons as to why you shouldn’t:

Make local events turn into sales

How many times have you been to the ballpark and seen the name of a restaurant or bar on the uniform of a team? How …

Best-selling ideas … free of charge!

Do you want a free education? How about a free market research team? Maybe a free concept for the next multi-million dollar idea? I have …

Project planning: Getting started on the right foot

Part of being a good designer is having the ability to understand your client’s wants, needs and limitations. It’s very important to gather as much information as possible before jumping into a project. You won’t look very professional if you have to keep calling the client over and over again to get small pieces of information.

More open source design software

Ahh … the joys of open source. I mentioned a few open source design programs in a previous post. Here are a few more:

Blender

Adobe expert certification: What is it? Do you need it?

An Adobe expert is someone that has passed a test or a series of tests on how to use Adobe software. You can test on individual programs and get certified. You can also test on a series of software programs and get different levels of certification. You pay a fee and have to pass with at least a 61 percent.

A direct-mail must

Probably the most important aspect of any direct-mail campaign is to make sure your postcard or brochure stands out and accurately represents your company. Not …

Focusing on one good idea at a time

Ideas, ideas, ideas. If you have a creative mind (and you do, if you’re a designer/artist/writer/marketer, etc.) you undoubtedly have thousands of new ideas zipping …

Five steps to getting that graphic design internship

1. Compile a list of companies that you would like to do your internship with.

2. Call these companies. Don’t ask if you can apply for an internship position. Instead, ask for the creative director or senior art direct

Where the print hits the pavement

newspapersYesterday I opened the newspaper to read about the latest bailout mess. AIG seems to be paying bonuses right and left. The members of Congress …