Brian Morris

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About Brian Morris

Brian Morris serves in various capacities as a freelance writer, content developer and public relations specialist for growing small businesses. When he’s not writing, he can be found on the racquetball court - usually getting his tail kicked by guys 20 years older.


Author Archive | Brian Morris

Thursday, September 3, 2009 - 22:40

I've always thought that if there was one product label type that's a hoot to design, it's beer. Sure, Budweiser's famous label is tough to beat in the brand recognition department, but more and more microbreweries are finding consumer outlets in the depths of beer caves criss-crossing the country.

I love to stop by an Anderson's or Kroger and make my own six-pack from some of these flavorful, full-bodied microbrews. The labels are appealing, and sometimes humorous, making each beer purchase an experience in its own right.

Wednesday, September 2, 2009 - 23:41

I love Amazon. It has a lot of stuff, but that's not why I like it. It's ingeniously marketed. The company is also innovative (1-click ordering and Kindle come to mind).

Wednesday, September 2, 2009 - 00:30

dk-serious-posterMovie poster design has evolved with taste and technology. Today's movie posters are very different from those watercolored wallpapers of the 1950s and ’60s; yet many are just as effective in a world filled with ever-growing competition for entertainment-related dollars.

Thursday, August 27, 2009 - 06:00

This is Part 2 of my interview with identity designer Prescott Perez-Fox, art director at Starship Design in Jersey City, New Jersey.

Thursday, August 27, 2009 - 05:59

prescott-perez-fox-profileLarge ad agencies have the ability to put a lot of minds on a single project, but that's not necessarily the best way to develop a brand image. Often, it takes the focus of a single dedicated individual to transform an identity concept into a visual format that delivers the intended message with impact.

Tuesday, August 25, 2009 - 18:12

A brief list of some of my favorite calendar designs, and why I like them.

calendar-1 If you do a search for creative calendar designs, you'll find a lot of visually appealing ideas that look great as wall hangings but function poorly as calendars. They're hard to follow.

Sunday, August 23, 2009 - 18:43

100-dollar-closeupHow much should I charge my clients for graphic design: The ultimate question with ne'er a concrete answer to be found. Many bloggers have postulated formulas and questionnaires to help you determine your optimal rate. Some say to charge hourly fees, others say to charge by the project with rate cards. Some do both, depending on the nature of the project.

Thursday, August 20, 2009 - 20:46

print-historyIf you're expecting Gutenberg and his printing press, look elsewhere. This post is about history in the making; the spirits of printing present and future versus the past.

Tuesday, August 18, 2009 - 21:55

fontsEveryone loves a list such as “101 places to get free fonts,” but who actually has the time to click through and research all 101 websites? Seems like a lazy way to do things to me – so instead of listing every single font website I can find, I'll list eight places to get really, really, really great fonts free of charge. I've done my research so you don't have to.

Sunday, August 16, 2009 - 20:48

question-markQ: Where to get Photoshop for free? A: You can use a peer-to-peer (P2P) software service or a bit torrent software to download and/or capture an illegal version of Photoshop. I do not advocate this, because it is ILLEGAL and punishable, and I believe that good products are worth their purchasing prices.

Thursday, August 13, 2009 - 20:20

shrekposterThis sounds like one of the coolest jobs on earth, yet I had never considered what designing movie posters for a living would be like until I read this movie poster design tutorial by Jacob Cass.

Tuesday, August 11, 2009 - 22:23

MacArthur_Manila“You are remembered for the rules you break.” - General Douglas MacArthur Ask any mega-entrepreneur – Gates, Ford, Jobs, Trump, McMahon – what the ingredients to success are and they'll all agree on at least one thing: You have to take risks. Break the rules, because they're made to be broken.


What is the PsPrint Blog??

The PsPrint Blog is a resource for graphic designers, freelancers, small business owners and fans of print marketing. You'll find helpful techniques on printing everything there is to print, including business cards, postcards, brochures, stickers, invitations, greeting cards, door hangers, magnets and more. The PsPrint Blog shares creative ways to improve your design and layout skills, and useful tips for marketing your business in any medium. We also like to have a little fun, sharing design inspiration and spotlighting some our favorite customers' printed pieces in our "Hot Off the Press" series.