Brian Morris

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About Brian Morris

Brian Morris serves in various capacities as a freelance writer, content developer and public relations specialist for growing small businesses. When he’s not writing, he can be found on the racquetball court - usually getting his tail kicked by guys 20 years older.


Author Archive | Brian Morris

Thursday, July 16, 2009 - 23:59

dogMy family has a dog, a haphazard mix of breeds that is unidentifiable to even our veterinarian. Whatever she is, Ruby has been a good dog and her affection for our children is unmistakable.

Still, the mutt utterly annoys me at times, especially when she barks at nothing.

Wednesday, July 15, 2009 - 02:50

dont-be-a-target-be-a-good-bossSuccessful employee management is like raising children. Your job is to teach and offer guidance so that your charges can navigate day-to-day life without supervision. Here are my top 10 employee management tips:

  1. Teach.

Monday, July 13, 2009 - 01:03

The Bureau of Labor Statistics says that the graphic design industry is expected to grow by nearly 10 percent through 2016, and so now seems like a prime time to think about moving ahead to make way for the “junior” designers coming on-board. 

I wanted to find out what the best graphic design jobs would be during the next 10 years, so I conducted a bit of research and then tossed it all aside to reflect on reality. The way I see it, you have three options: 1.Work your way up through a design firm, striving to become a design dire

Thursday, July 9, 2009 - 19:46

I don't need to write a quick example of how erratically clustered your days are. I know what it's like ... busy, busy, busy. You'll never make more money if you're constantly busy. You need to simplify for profits.

Simplifying your day for profits is easier than it sounds. I'm offering a three-step process:

  1. Eliminate distractions: Whatever is keeping you from completing your paid tasks, eliminate them. Phone calls, e-mails, interruptions, noise, anything that stops you from getting your job done needs to go.

Tuesday, July 7, 2009 - 21:43

If you're a graphic designer, you know you need an online portfolio. You probably have one already. And if you don't, you can always find free Flash, JavaScript and plug-ins for popular CMS systems such as Wordpress, Joomla! and others.

But there's more to building a great online portfolio than simply uploading some images to your site or a dynamic framework that showcases your skills in fluid motion. Social networking. If you haven't engaged in social networking for your portfolio, you're in for a treat (assuming you're good at what you do. You are good, right?).

Monday, July 6, 2009 - 02:39

Look around the web for information on what to include in your graphic design proposal, and you'll come across things such as “executive summary,” “current situation,” “competition,” etc. Hogwash. A proposal is just that — a proposal and not a contract. With so many prospective clients “playing the field,” it does not behoove you to spend a ridiculous amount of time preparing proposals. This is what you need in your proposals — and this is ALL you need. If your proposal requester needs you to research specifics, then they should pay a down payment and formally hire you.

Friday, July 3, 2009 - 02:08

I write a lot about content management systems, probably Joomla! more than others. But by far my favorite CMS is Drupal. The system is powerful, extensible and customizable to a degree unmatched by other systems.

The core delight of Drupal is that every add-on seems to work seamlessly with all other add-ons, while other systems have add-ons that conflict with one another and cause hellish nightmares of PHP code and .htaccess horrors. One of the things I love about Drupal is the free themes — many of them look great and they're easy to change (Joomla! is the same way, really).

Tuesday, June 30, 2009 - 01:40

reading-newspaper-in-waterWhen it comes to business, free press is golden. Here are a few ways to convince reporters and editors you're worth the column inches:

Announce a new product, service or company news — These ideas serve as the foundation for most press releases.

Tuesday, June 30, 2009 - 01:36

hard-work-signProductivity software is generally described as software that makes businesses (or people) more productive. Simple and self-explanatory. But each niche profession (or personality) has a unique set of tasks that productivity software can automate or otherwise make more efficient.

Tuesday, June 30, 2009 - 01:28

jokerWhat comes to mind when you think of shameless marketing? Do you conjure images of imitation Rolex salesmen or bizarre publicity stunts?

If so, you're right — these are ways to shamelessly market, but they are on the extreme end of the spectrum when it comes to shameless marketing. Shameless marketing isn't exclusive to scam artists by any means — the most trusted companies in the world practice shameless marketing tactics.

Tuesday, June 30, 2009 - 01:24

From the Economics section of stock-exchangeInvestors are attracted to stocks of companies they expect will earn substantial profits in the future; because many people wish to buy stocks of such companies, prices of these stocks tend to rise.

Tuesday, June 30, 2009 - 01:17

fishParis, New Orleans, Washington, D.C., the Amazon, Egypt, the Far East: There many places graphic designs should visit for inspiration.

From ancient Greek and Roman architecture to even more ancient natural wonders of the world, the Earth is a repository of stunning design that masters the combination of form and function. In tribute, I'm offering three places every graphic designer should visit.


What is the PsPrint Blog??

The PsPrint Blog is a resource for graphic designers, freelancers, small business owners and fans of print marketing. You'll find helpful techniques on printing everything there is to print, including business cards, postcards, brochures, stickers, invitations, greeting cards, door hangers, magnets and more. The PsPrint Blog shares creative ways to improve your design and layout skills, and useful tips for marketing your business in any medium. We also like to have a little fun, sharing design inspiration and spotlighting some our favorite customers' printed pieces in our "Hot Off the Press" series.