Brian Morris

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About Brian Morris

Brian Morris serves in various capacities as a freelance writer, content developer and public relations specialist for growing small businesses. When he’s not writing, he can be found on the racquetball court - usually getting his tail kicked by guys 20 years older.

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Author Archive | Brian Morris

Monday, June 22, 2009 - 20:31

olympicsTime is of the essence, and nothing shapes your ability to earn money more than time. How long does it take to complete a project? Billable hours. How long does it take to bill a project? Unbillable hours. It's the accruing unbillable hours that threaten to destroy small businesses.

Monday, June 22, 2009 - 20:07

man-playing-guitarUntil about 18 months ago, I never played an instrument; and at no time have I ever considered myself a musician. Growing up, music was not important in my home — reading books was.

Monday, June 22, 2009 - 20:03

dollar-close-upYou're between projects or you're waiting on a client to respond before you begin a revision round. You hate sitting on your hands, but you don't want to get into a large project, because you have other project obligations in a couple of days. It's time to turn lemons to lemonade by making passive income from your downtime. The Internet presents plenty of opportunities to do this.

Monday, June 22, 2009 - 19:46

[caption id="attachment_1679" align="alignright" width="240" caption="Titanic the movie demonstrates how one great product is better than 50 average products. Titanic the ship demonstrates that one bad product spells disaster. Minimize your risk and maximize your profit by focusing your efforts on one great product."]Titanic the movie demonstrates how one great product is better than 50 average products. Titanic the ship demonstrates that one bad product spells disaster.</p>
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Sunday, June 21, 2009 - 20:06

lightbulb-iconNearly every entrepreneur is always on the lookout for new marketing avenues, and 2009 has brought a slew of newcomers that create opportunities for you to increase business efficiency and spread the word about your products and services. Here are three innovative websites you can use to market your business: Power.com — If you're into social networking, this website lets you access mult

Sunday, June 21, 2009 - 19:56

web-hoboWhat a glorious time to be a hobo! I'm not talking about the historical train-jumping vagrants who slung sticks 'n sacks over their backs. Instead, I'm referring to web hobos — those among us with the enviable ability to be on permanent vacations through the power of connectivity.

Thursday, June 18, 2009 - 19:40

squeaky-wheelThey say the squeaky wheel gets the grease, but for design firms, freelance writers, designers, and developers the squeaky wheel can take up so much grease that you don't have enough for your other clients. When this happens, it's time to replace the wheel. If you've been in the business long enough, you've undoubtedly had clients who take up all your time.

Thursday, June 18, 2009 - 19:35

Turn on the tube late at night and they're easy to see — lies everywhere. Like the super towel that “Olympic divers use to dry off” or the sandpaper that will keep your legs smooth with just a few swipes — yeah, right. Yet somehow these poor-performance product peddlers pack powerful profits into their companies with exhilarating pitches that sell, sell, sell. Don't get me wrong — not every infomercial product is a cheap piece of plastic manufactured in Taiwan, and not every claim is a lie.

Thursday, June 18, 2009 - 19:23

You know you need a great business card, one that grabs attention and leaves a lasting impression. Here are my favorite business cards of all time. bottle-opener-biz-cardBusiness cards that add value to your customers are undeniable. There are a lot of oddballs out there that are memorable or quirky, but this bottle opener business card just begs to be used.

Thursday, June 18, 2009 - 19:14

marketingWouldn't it be great to know what keywords your competition uses, how much traffic they get off those keywords, who links to your competitors, and how much traffic those links bring them? If you're competing for online customers but have a limited budget, there are some very valuable tools you can take advantage of to study the competition so you can develop a winning marketing strategy.

Wednesday, June 17, 2009 - 19:57

summer-marketing-lounge-chairSome marketers swear by the summertime blues — the season when people are so busy you can't market effectively. I say bah! Summer is actually the perfect time to market. In the summer, people are happier. When people are happier, they buy. When I'm in a bad mood, I'm not going to buy anything.

Wednesday, June 17, 2009 - 19:54

win-more-freelance-jobsMany firms and freelancers get their start — or bank their entire careers on — on bidding websites such as Elance, Scriptlance, ODesk and Guru.

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What is the PsPrint Blog??

The PsPrint Blog is a resource for graphic designers, freelancers, small business owners and fans of print marketing. You'll find helpful techniques on printing everything there is to print, including business cards, postcards, brochures, stickers, invitations, greeting cards, door hangers, magnets and more. The PsPrint Blog shares creative ways to improve your design and layout skills, and useful tips for marketing your business in any medium. We also like to have a little fun, sharing design inspiration and spotlighting some our favorite customers' printed pieces in our "Hot Off the Press" series.