Brian Morris

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About Brian Morris

Brian Morris serves in various capacities as a freelance writer, content developer and public relations specialist for growing small businesses. When he’s not writing, he can be found on the racquetball court - usually getting his tail kicked by guys 20 years older.


Author Archive | Brian Morris

Thursday, April 16, 2009 - 03:13

Pepsi reportedly paid quite large sum for these logo designs.

Just about every graphic designer, marketer and business owner has heard at least something about the respective Pepsi and Tropicana debacles of late.

Monday, April 13, 2009 - 00:07

Do you want a free education? How about a free market research team? Maybe a free concept for the next multi-million dollar idea? I have the solution. Well, not just me — a lot of successful people have the solution. LISTEN. Listen to what your customers have to say. They'll give you tons of free ideas, some of which will be good enough to use ... and others will be even grander. Of course, don't take it from me.

Friday, April 10, 2009 - 01:15

Ahh ... the joys of open source. I mentioned a few open source design programs in a previous post. Here are a few more: Blender — “3-D modeling, animation, game development in a free open source content creation suite.” A whole lot of fun to play with, Blender is robust enough to use professionally. SynFig — A popular 2-D animation software. Open source, of course. Kompozer — I've written about the NVU open source WYSIWYG editor before.

Wednesday, April 8, 2009 - 01:12

Ideas, ideas, ideas. If you have a creative mind (and you do, if you're a designer/artist/writer/marketer, etc.) you undoubtedly have thousands of new ideas zipping through your head every day. New ways to design, new plots to write, new products to promote ... the list of ideas goes on and on. It's great to have ideas, but ideas don't do anything. They swirl in a vortex of imagination until you pluck one and do something with it. Implementing ideas makes people rich. Of course, the more brilliant you are, the more ideas you have; and that, my friend, can be dangerous.   You are stagnant.

Monday, April 6, 2009 - 03:36

Check out Time's list of the top 25 ecommerce sites. Take a look at each, and take notes. These websites share specific characteristics that you can apply in every advertising and marketing situation, online and off: - They help you find what you're looking for. - They make you feel safe and secure; they convey trustworthiness. - They show you special offers without being pushy. - They are aesthetically appealing and have intuitive layouts (relates to No.

Friday, April 3, 2009 - 00:35

Small business seminars are a great way to drum up extra business and loyal customers. If you're a graphic designer, writer, marketer, webmaster, printer or other service-based company, a small business seminar puts you face-to-face with prospects on an up-close and personal level. Of course, you need to do it right. Here are five tips for a successful business seminar: 1.  Make it valuable — If you're planning to give a 40-minute presentation about your company, you're wasting everyone's time.

Tuesday, March 31, 2009 - 20:50

Zip up! This incredible image effect was created by the user meowza using the Aviary Phoenix Image Editor.

Zip up! This incredible image effect was created by the user meowza using the Aviary Phoenix Image Editor.

If you love to beta test, head over to Aviary and check out the new graphic design application suite in development.

Monday, March 30, 2009 - 01:32

[caption id="attachment_813" align="alignright" width="240" caption="Do graphic designers need a union? Perhaps, if you're not charging enough. Weigh in on this one!"]Do graphic designers need a union? Perhaps, if you're not charging enough.</p>

Thursday, March 26, 2009 - 20:30

Most people believe that efficiency and productivity are one in the same, synonymous words that mean getting more done in less time. In fact, efficiency and productivity are two very different things in today's business world. Here are your new definitions. Webster, take note: Efficiency The amount of error-free work performed over time. Productivity The quality of work performed. Allow me to elucidate. When an industrial factory is manufacturing car door handles, efficiency is paramount.

Wednesday, March 25, 2009 - 21:18

If you're out on the web, you've undoubtedly stumbled on some cool stuff. Some usable, some for fun and all bookmarkable. Here are a few recent gems I've come across lately — feel free to share your own at the end. Who knows, maybe I'll be back soon with even more? What The Font? — Not sure what a font inside an image is? Upload it and this online tool will tell you what it is. TartanMaker — Make free patterns with slidebars.

Wednesday, March 25, 2009 - 21:14

What would happen if three feet of snow fell on Miami? Chances are, the city would be shut down. The government, businesses and citizens of Miami are not equipped to handle such snowfall. When three feet of snow falls on Columbus, Ohio, life goes on. People get up early and shovel their sidewalks. Snow plows and salt trucks are deployed to clear the roads so people can get to work. That's because Columbus is prepared for snowfall. They know it can, and does, happen, and they have appropriated the time and resources to handle it.

Sunday, March 22, 2009 - 22:30

Make sure you choose the right graphic designer to 'hand off' your overflow to with these five rules.

If you're like most graphic designers, you probably loathe the thought of someone else's design bearing your name.


What is the PsPrint Blog??

The PsPrint Blog is a resource for graphic designers, freelancers, small business owners and fans of print marketing. You'll find helpful techniques on printing everything there is to print, including business cards, postcards, brochures, stickers, invitations, greeting cards, door hangers, magnets and more. The PsPrint Blog shares creative ways to improve your design and layout skills, and useful tips for marketing your business in any medium. We also like to have a little fun, sharing design inspiration and spotlighting some our favorite customers' printed pieces in our "Hot Off the Press" series.