2017 Business Card Trends

January 10, 2017

Thinking about giving your business cards a makeover in 2017? It’s a great way to modernize your branding for networking events, direct-mail marketing, and anywhere else you distribute business cards. Before you crack open your design software – or hire a graphic designer – you’ll want to develop a concept for your new color business cards. You can find inspiration in the following business card design and printing trends for 2017.

Large photos

Large photos can help define a mood, create interest, and motivate desire for your products and services. One way to incorporate large photos into your design is to place them at the top of a vertical layout, as depicted in this business card design by Masud Parvej.

 business cards

Minimalism

You don’t have to pack your business card with tons of graphics to solicit interest in your business; sometimes, all you need is your logo and contact information. This example by Samim Cakir goes a step further by incorporating logos of the products the company sells, yet maintains a minimalist look that accentuates the brand.

 business cards

Rounded corners

This is a simple way to make your business cards stand out from competitors without distracting from your design. In fact, rounded corners can make your branding more powerful, as in this example business card design by Luliia S.

 business cards rounded corners

Icons

Elegant icons can help you visually convey your product and service offering without cluttering up your business card design. Here’s an excellent example of how this concept can work by Aey Vila.

 business cards icons

“Real” background textures

Add powerful brand intonations to your business cards with relevant, “real” background textures. Notice how the background plays with the brand name in this business card design by Jeni Kozicky.

 business card textures

Die cuts

Die-cut business cards can add a fun, memorable touch to your business card design and make it more likely prospects will follow up after the first meet. Check out two different ways die cuts can be incorporated into business cards in these designs by Asnil Yahaya.

 die-cut business cards

die-cut business cards

Folded

Make your business cards more interesting and your brand more intriguing with folded business cards, which also increase your real estate so you can include more information if needed. Here’s a great example by Rakibul Hassan that also incorporates die cuts and icons.

 folded business cards

Illustrations

Present prospects with bold, memorable business cards that feature unique illustrations. Here’s one example of an illustrated business card by Lindi Maritz.

 illustrated business cards

Slim business cards

Bigger isn’t always better; in fact, slim business cards can help set your brand apart from competitors by virtue of being different. Slim business cards can also exude confidence: your company is so talented, you don’t need to “shout” to get noticed. Here’s an example by Mohanakannan Meganathan.

 slim business cards

Foil stamps

Metallic text lends a touch of elegance and a premium feel to your brand, which makes foil stamped business cards perfect for luxury brands. This example template by Michael Taylor perfectly demonstrates how foil stamps can make your business cards more powerful.

 foil stamp business card

Patterned backgrounds

Patterned backgrounds can help your brand stand out without the need for clutter. They’re subtle, yet powerful, additions to business card designs that add depth to your brand. Here’s an example by Todd Davis.

 business card background pattern

Ultra business cards

Triple-thick ultra business cards feature a bright band of edge color that helps your brand stand out from the crowd. It’s a new type of business card that makes it easy to add memorable branding features to your business cards without altering your design.

 ultra business cards

Linen business cards

Printing business cards on linen paper creates an elegant, tactile experience for potential customers that helps your brand stand out. You can print business cards on brilliant white linen or natural white linen to match the tone of your brand.

 linen business cards

You’ll notice several of these example business card designs incorporate multiple trending features. Brainstorm how you can use them to make your business cards stand out, then get specialized business card printing services at discount prices from PsPrint!

Images used in this post were taken as screenshots from Behance.net for editorial/review purposes and are the property of their respective designers/owners. 

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About Brian Morris

Brian Morris serves in various capacities as a freelance writer, content developer and public relations specialist for growing small businesses. When he’s not writing, he can be found on the racquetball court - usually getting his tail kicked by guys 20 years older.

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