5 Flyers You're Glad You Didn't Post

October 4, 2011

Some marketing efforts are strokes of genius, capturing the imagination of not only their target audiences but the whole world as campaigns go viral. Some are total busts – they just never really get off the ground. What's worse is that some campaigns are shared by hundreds of thousands or even millions of people for the wrong reasons. When companies print flyers and other campaigns that are so horrible their customers want to share their idiocy with others, it never turns out well.

That's why you should always carefully scrutinize every marketing effort before you hit the launch button. To illuminate my point, I give you five flyers you're glad you didn't post. I'll bet these companies wish they hadn't!

Dancing, Boozing Pope

The late Pope John Paul II boozing it up in a night club? It gets my attention, sure, but it doesn't make me want to drink this beer. Instead, it makes me feel as though the company in question has no taste – and likewise for its product.

Asthma Cigarettes

Have asthma? Smoking is the cure! So proclaims this 19th-century flyer, which, unlike the others here, probably wasn't politically incorrect in its time – but it was definitely wrong all the same!

Beano Love Letters Contest

Write a love letter telling the world how certain foods used to make you pass gas? Yeah, OK.

Suddenly Slimmer

The fastest weight loss on the planet! It's so fast you won't even get done putting your hair up before it's gone! It's so fast your bikini will stay suctioned to you in perfect position – even if you lose 15 sizes!

Duet Sport Washer/Dryer

This is just plain stupid.

Brian's picture

About Brian Morris

Brian Morris serves in various capacities as a freelance writer, content developer and public relations specialist for growing small businesses. When he’s not writing, he can be found on the racquetball court - usually getting his tail kicked by guys 20 years older.

No comments yet.

Leave a Reply

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.

What is the PsPrint Blog??

The PsPrint Blog is a resource for graphic designers, freelancers, small business owners and fans of print marketing. You'll find helpful techniques on printing everything there is to print, including business cards, postcards, brochures, stickers, invitations, greeting cards, door hangers, magnets and more. The PsPrint Blog shares creative ways to improve your design and layout skills, and useful tips for marketing your business in any medium. We also like to have a little fun, sharing design inspiration and spotlighting some our favorite customers' printed pieces in our "Hot Off the Press" series.

Sign Up and Save!