Go on vacation and set foot in any gift shop, and you’ll find postcards. Postcards have been designed and printed to attract tourists for decades, if not centuries, and for good reason: any time you send a postcard bragging to friends and family members, you’re also marketing your destination – at your expense. That’s what makes travel destination postcard marketing such a genius move. Many travel postcards are similar: they feature photographs or illustrations of the destination’s most famous attractions, perhaps within large letters that spell the destination’s name. Still, some postcards are unique enough to be interesting (or their photography is breathtaking), which is why they’ve been included on this list. Official postcards, vintage postcards, contemporary postcards or postcards just for fun, here are 30 cool travel destination postcard designs.