Top 5 creative stickers that captivate passers-by

December 10, 2009

When you think of sticker marketing, do you conjure images of small school notebook stickers depicting cartoon characters? If so, think again! Creative stickers represent one of the hottest ways to market today. I love them because you can put them anywhere, and because creative stickers captivate – they command attention, quickly brand your company, and almost effortlessly demand a direct response.

Here are my top five creative stickers that captivate passers-by: fedex FedEx ships UPS trucks – One of the challenges marketers face is how to position one's company as better than the competition. FedEx accomplished this quite handily with these trailer truck creative stickers. antiabusestickers Domestic violence is an unfortunate reality, and episodes are often exacerbated by drinking binges. While I don't appreciate abuse, I do like the in-your-face style of these anti-abuse beer mug stickers. Even the most inebriated can't miss the message here. portapottystickers This creative sticker gives new meaning to the term “port-a-potty.” Though it might not be the most elegant image, you can't deny that it turns heads and makes you remember that AIM employees are “comfortable living specialists.” giraffe-stickers Some stickers play well with others, such as these giraffe neck stickers that crawl up utility poles and work with large-format banners at the top. Giraffes in downtown? That'll turn gawkers into zoo patrons any day! vendingmachinestickers Last but not least – and my personal favorites – are the creative stickers affixed to the sides of vending machines that depict people working inside to fill orders. A genius way to promote a job search company.

Brian's picture

About Brian Morris

Brian Morris serves in various capacities as a freelance writer, content developer and public relations specialist for growing small businesses. When he’s not writing, he can be found on the racquetball court - usually getting his tail kicked by guys 20 years older.

Anonymous's picture
January 07, 2016 03:21 am #

[...] Hammertime.” While I’m not encouraging people to deface government property, it does spark the advertising possibilities that stickers [...]

Anonymous's picture
January 07, 2016 03:21 am #

Those are just really great its amazing how something so small like those can actually change the whole out look of something. I would say that the vending machines and the Giraffe necks would be my favorite out of those 5. Thanks for sharing with us.

Brian's picture
Brian January 07, 2016 03:21 am #

Penny, thank you for your feedback! I likewise think the vending machines are incredibly clever and make a point, but perhaps my favorite is the FedEx ad. I love aggressive marketing, and if a company really wants to convince me to choose them over a competitor they have to show me why they're better than said competitor - even if it involves a bit of eye-jabbing!

Leave a Reply

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.

What is the PsPrint Blog??

The PsPrint Blog is a resource for graphic designers, freelancers, small business owners and fans of print marketing. You'll find helpful techniques on printing everything there is to print, including business cards, postcards, brochures, stickers, invitations, greeting cards, door hangers, magnets and more. The PsPrint Blog shares creative ways to improve your design and layout skills, and useful tips for marketing your business in any medium. We also like to have a little fun, sharing design inspiration and spotlighting some our favorite customers' printed pieces in our "Hot Off the Press" series.