Spring is a great time to vamp up your marketing efforts with posters, those versatile advertising devices that can be deployed indoors or out, anywhere you can find to fit them. Some poster designs are made for spring, and with a close look you can find inspiration in others' designs with will help you craft your most creative work yet. Five of my favorite spring marketing posters are listed below. See if you can find inspiration in their designs. Eastland Spring Fashion by Amanda Bradley What it is: An advertisement for a fashion premier. What should inspire you: The evocative, yet uniquely positioned (and dressed), model grabs attention and holds it long enough to read what the poster is advertising. Spring Bash by Rob Loukotka What it is: A stock poster for a band advertisement. What should inspire you: This isn't the first spring bash poster I've ever seen, nor the first that uses similar imagery and type. However, the contrast is attention-getting, and I like how the drink prices are separate, though still eye-catching, from the main design. Gold tones on black suggest a hot nightlife – perfect for breaking in spring. Earth Day Even Poster by Kyle Bebeau What it is: A poster for an Earth Day event. What should inspire you: The unconventional design; a tree sprouting from the text, encompassing the Earth. Leaves used as letters. The unnecessary, yet wholly relevant, addition of a barn and grazing cattle (I looked the organization up – it's a learning farm and wildlife habitat). A Spring Fling, Madam by tokyo4dinner What it is: An advertisement for a gala. What should inspire you: “Old-type” background coloring, stylized fonts, text turned on its heels, silhouetted symbols and a tri-colored font approach. The techniques aren't new, but combined this poster has a fresh appeal. Design Competition Poster by 11oclock What it is: A poster for a design competition. What should inspire you: The font is pretty basic, and though I might have done that aspect different I love the woman “writing” in the clouds. Often, a subtly surrealist approach such as this can generate interest and make a point simultaneously.
What is the PsPrint Blog??
The PsPrint Blog is a resource for graphic designers, freelancers, small business owners and fans of print marketing. You'll find helpful techniques on printing everything there is to print, including business cards, postcards, brochures, stickers, invitations, greeting cards, door hangers, magnets and more. The PsPrint Blog shares creative ways to improve your design and layout skills, and useful tips for marketing your business in any medium. We also like to have a little fun, sharing design inspiration and spotlighting some our favorite customers' printed pieces in our "Hot Off the Press" series.