3 Super-Easy Marketing Ideas

September 15, 2014

In an era of Big Data, analytics and digital tracking, it’s easy to get overwhelmed with all of the marketing options available – and even easier to miss opportunities to promote your products and services to the right audience and grow your business. Sometimes, it’s best to take the simplest approach, as evidenced by the following three super-easy marketing ideas. Each has a proven track record of success that has carried over through the digital age.

1.  Local banner marketing

Large-format vinyl banners are cheap to print and easy to post – all you have to do is find a prominent location, such as the curbside by a busy intersection or the side of a building near a crowded shopping district. Athletic events, concerts, and even niche-targeted areas such as skate parks and coffee shops are excellent locations for banner marketing. All you have to do is create a quick banner design, print it, and post it!

2.  Postcard marketing

There is perhaps no better way to reach customers who are likely to buy than direct-mail postcard marketing. You can use PsPrint’s online gallery to custom-design your own postcard, build a mailing list of people who match your best customer demographics, and have your postcards printed, addressed and mailed completely hands-free. What’s easier than that?

3.  Calendar marketing

Upload a few photos for customization, then have your calendars printed and delivered or mailed directly to your customers for 365-day marketing in just a few clicks. Print calendars that are relevant to your customer base and your business for best results. What are some other super-easy marketing ideas you can think of? Let us know in the comments!

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About Brian Morris

Brian Morris serves in various capacities as a freelance writer, content developer and public relations specialist for growing small businesses. When he’s not writing, he can be found on the racquetball court - usually getting his tail kicked by guys 20 years older.

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The PsPrint Blog is a resource for graphic designers, freelancers, small business owners and fans of print marketing. You'll find helpful techniques on printing everything there is to print, including business cards, postcards, brochures, stickers, invitations, greeting cards, door hangers, magnets and more. The PsPrint Blog shares creative ways to improve your design and layout skills, and useful tips for marketing your business in any medium. We also like to have a little fun, sharing design inspiration and spotlighting some our favorite customers' printed pieces in our "Hot Off the Press" series.