The afternoon sky was dark this weekend as the wind whipped the rain in all directions, yet I still managed to spot a bold, red-on-white vinyl banner over a store proclaiming, “Grand Opening!” My comp...
Every designer has had to come up with creative ways to represent companies and brands with stationery paper design; at least, you certainly don't want to design every client's stationery paper with a...
Postcards are appealing to many marketers because they are efficient. The printing and postage are less costly and the copywriting and design are confined to a smaller area than a regular direct-mail...
If you’re proud of a promotion you've designed this past year, it might pay to enter the piece into a design competition. Winning a design competition provides accolades that potential clients know an...
Marketing your graphic design services is more involved than simply taking out a Yellow Pages ad. Like any small business, you have to brainstorm creative ways to promote yourself within your communit...
We all have business cards (you should if you don’t!), but are we all using our personal business cards to their full potential? A lot of printers will give the options to have calendars or a place to...
The recent earthquakes in Haiti and Northern California caused millions of dollars in damages and thousands of lives – and the numbers are rising. Disasters usually catch business owners off-guard, ma...
Valentine’s Day may not be a national holiday, but thanks to our friends at Hallmark Cards and Hershey’s Chocolate, it’s a BIG holiday. If you are freelancer or small business owner, Valentine’s Day i...
Being a graphic designer is all about keeping track of time. Deadlines, workday time management, client appointments and package pick ups all hold a place on our monthly calendars. It’s a good idea to...