December 23, 2009

While a website or a toll free telephone number are both excellent channels for receiving response to direct mail, a mail response card can also add a lift to your response. That's because many people...

December 22, 2009

I've espoused the virtues of custom sticker design time and again, and I'm not going to stop any time soon. Custom stickers allow you to place any message virtually anywhere in front of any audience –...

December 22, 2009

The goal for your party announcement cards is to make a statement about the party and induce its recipients to attend the function. By choosing a fold or a size, foil stamping or a die cut, you can ta...

December 22, 2009

While searching for a recipe to bring to a dessert potluck on Christmas Day, I started thinking about something different to bring to the literal table. What could I bring other than what’s expected f...

December 21, 2009

Business marketing is a very broad topic and to cover it from one end to the other would require a large book. I have covered many different aspects of marketing in this blog during the past year, but...

December 20, 2009

OK, so you've got a great quote on a print job and want to send out a direct-mail campaign. Well, whether it's a business-to-business or a business-to-consumer mailing, you're going to want to give so...

December 20, 2009

Personalized announcement cards are a great investment because:they allow you to brand your company whenever you have news or host eventsthey commemorate personal events such as weddings and graduatio...

December 18, 2009

A wedding save-the-date card is sent out after a formal engagement announcement and before a formal wedding invitation. So, the save-the-date card is a way for couples to be creative and have some fu...

December 17, 2009

Business invitation cards are a great way to attract new customers. But what should you be inviting them to do? For starters, you could invite customers to:enjoy a special sale or VIP treatmentattend...

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What is the PsPrint Blog??

The PsPrint Blog is a resource for graphic designers, freelancers, small business owners and fans of print marketing. You'll find helpful techniques on printing everything there is to print, including business cards, postcards, brochures, stickers, invitations, greeting cards, door hangers, magnets and more. The PsPrint Blog shares creative ways to improve your design and layout skills, and useful tips for marketing your business in any medium. We also like to have a little fun, sharing design inspiration and spotlighting some our favorite customers' printed pieces in our "Hot Off the Press" series.