One of the major obstacles facing a startup is figuring out how to market their product. Be it a hard-line good or a service, if you cannot market it well, you will fail. There is seldom a middle grou...
[caption id="attachment_13219" align="alignleft" width="240" caption="Image via Flickr user robstephaustralia."][/caption] It's a great feeling when your printer or fulfillment center calls to let you...
How many hours each day do you spend in front of the computer or on your smartphone? Just how important to you is technology? These questions were in the back of my mind as I read two completely diff...
In today's world of online marketing, printed promotions may seem out of date, but they still work - sometimes even better than e-mail. The e-mail inbox is over-saturated. Between personal and busines...
Graphic designers are asked for a lot – they’re expected to come up with an eye-grabbing new logo and then turn around and come up with a tasteful wedding invitation. At times they’ll end up staring a...
Few designers achieve the level of success that Jeff Fisher LogoMotives founder Jeff Fisher has. Jeff has built an industry of himself through the powers of personal branding and hard work, and his ab...
[caption id="attachment_13212" align="alignleft" width="150" caption="Image via Flickr user Playingwithbrushes."][/caption] Paper is one of the most important aspects to any printing job. Working with...
You have business cards. You have a brochure. Maybe you've sent postcards, or even have a complete press kit. So ... you're just like everyone else. You should have these things, yes, but if you reall...
When you got the chance to check your e-mail today, what did you see first? If you are like most every other person with internet access, you saw a huge number of “free” offers. A lot of them get caug...