This is Part 2 of my interview with identity designer Prescott Perez-Fox, art director at Starship Design in Jersey City, New Jersey. Click here to read Part 1. What is the single best piece of design...
August 27, 2009
Large ad agencies have the ability to put a lot of minds on a single project, but that's not necessarily the best way to develop a brand image. Often, it takes the focus of a single dedicated individu...
August 26, 2009
I think all artists are just really big kids. Sure, we can make some really sophisticated stuff with typography and complicated gradient mesh; but deep down inside, I think that every great artist wor...
August 26, 2009
I have been covering a lot of SEO, SEM and social media lately. They are all necessary marketing tools in the modern age, but they will not stand alone if you want to grow your company fully. Traditio...
August 25, 2009
To say that I never use my home printer would be a lie. Although the vast majority of my clients require professional printing services for themselves, I do use my home printer to scan things, print o...
August 25, 2009
A brief list of some of my favorite calendar designs, and why I like them. If you do a search for creative calendar designs, you'll find a lot of visually appealing ideas that look great as wall hangi...
August 24, 2009
“Scoot back… you’re sitting too close to the TV!” That’s what my mom used to say just about every day when I was growing up. I never could understand what the problem was with sitting a mere eight inc...
August 23, 2009
How much should I charge my clients for graphic design: The ultimate question with ne'er a concrete answer to be found. Many bloggers have postulated formulas and questionnaires to help you determine...
August 20, 2009
If you're expecting Gutenberg and his printing press, look elsewhere. This post is about history in the making; the spirits of printing present and future versus the past. The history of printing is r...
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What is the PsPrint Blog??
The PsPrint Blog is a resource for graphic designers, freelancers, small business owners and fans of print marketing. You'll find helpful techniques on printing everything there is to print, including business cards, postcards, brochures, stickers, invitations, greeting cards, door hangers, magnets and more. The PsPrint Blog shares creative ways to improve your design and layout skills, and useful tips for marketing your business in any medium. We also like to have a little fun, sharing design inspiration and spotlighting some our favorite customers' printed pieces in our "Hot Off the Press" series.
