July 8, 2009

Ad budgets are slashed and there are layoffs at ad agencies. It is still a good time to be a freelancer in a bad economy. The spending for ad is down. That is where the freelance copywriter comes in.Y...

July 8, 2009

There is a stretch of interstate that I always look forward to on the drive to my sister’s house. She lives in suburban Chicago. The trek is usually a pain because of road construction and toll booths...

July 7, 2009

If you're a graphic designer, you know you need an online portfolio. You probably have one already. And if you don't, you can always find free Flash, JavaScript and plug-ins for popular CMS systems su...

July 7, 2009

I believe that almost everybody has dreamed of owning their own business; firing their boss, striking out on their own and being successful while sleeping late in the morning and taking long lunches....

July 7, 2009

Here is part two of my list of basic colors and their influence on people’s feelings, how it makes people perceive others and associations that have been made with these colors in the past and present...

July 7, 2009

One of the most important elements to any graphic project is color. Especially when it comes to logos, color is a widely used stimulant to evoke a feeling, memory, state of mind or mood.Knowing how co...

July 7, 2009

There are two camps on this topic. One believes that keywords are all important. Why bother writing if people can't find your blog to read anyway. The other camp thinks that your content should pull i...

July 6, 2009

Look around the web for information on what to include in your graphic design proposal, and you'll come across things such as “executive summary,” “current situation,” “competition,” etc. Hogwash. A p...

July 5, 2009

As we all know, designing a brochure can sometimes be like trying to hit the ducks with a poorly aimed toy gun as they file by on a mid-way carnival game. Moving targets are always harder to nail down...

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What is the PsPrint Blog??

The PsPrint Blog is a resource for graphic designers, freelancers, small business owners and fans of print marketing. You'll find helpful techniques on printing everything there is to print, including business cards, postcards, brochures, stickers, invitations, greeting cards, door hangers, magnets and more. The PsPrint Blog shares creative ways to improve your design and layout skills, and useful tips for marketing your business in any medium. We also like to have a little fun, sharing design inspiration and spotlighting some our favorite customers' printed pieces in our "Hot Off the Press" series.

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