June 2, 2009

You may feel a bit lost after launching your company website. This is especially true for small business's that do not have an IT guy let alone a whole department. Your biggest wonder is why you are n...

June 1, 2009

SWOT is an acronym for Strengths, Weaknesses, Opportunities and Threats. It’s used to measure a product or organization and its environment. Many times this is the first step that marketers take to ge...

June 1, 2009

Adobe does it. So does Wordtracker. And Keyword Spy and many, many other businesses. It comes in many different forms, but the basic premise is the same: You get a free trial period to sample a produc...

May 29, 2009

With all due respect to Vince Offer and his ShamWOW pitch, nothing sells itself. No matter how great your product or service is, if you do not market it you will not sell it. Ask James and John Ritty,...

May 26, 2009

What better time than now to be a graphic designer? Not only are graphic designers in high demand, there are literally hundreds of thousands of opportunities for work. At the same time, competition is...

May 26, 2009

Television has a way of convoluting reality. Take TNT's “Trust Me,” which seemed to depict graphic designers and copywriters as heavy-drinking muses incapable of maintaining a decent social relationsh...

May 25, 2009

We've heard the buzzwords, the hype, the whispers: So when is Web 3.0 coming, and what does it mean for you? For the uninitiated, Web 3.0 is the catch-all name given to the next generation of technolo...

May 21, 2009

Some websites just seem to have exactly what you want, exactly where you'd expect it to be. Here are five of them: Carnival Cruise Lines: Carnival understands that a broad range of visitors browse the...

May 19, 2009

<!-- @page { margin: 0.79in } P { margin-bottom: 0.08in } -->As promised, here are a few more suggestions on how to evaluate the effectiveness of your website. After you read these, if you have...

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What is the PsPrint Blog??

The PsPrint Blog is a resource for graphic designers, freelancers, small business owners and fans of print marketing. You'll find helpful techniques on printing everything there is to print, including business cards, postcards, brochures, stickers, invitations, greeting cards, door hangers, magnets and more. The PsPrint Blog shares creative ways to improve your design and layout skills, and useful tips for marketing your business in any medium. We also like to have a little fun, sharing design inspiration and spotlighting some our favorite customers' printed pieces in our "Hot Off the Press" series.

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