If you’re an entrepreneur, chances are you have a list of business ideas a mile long – you know you can’t launch them all, so you have to be selective about which business ideas stand the greatest chance of profit.
That’s boring. Boring is fine for some entrepreneurs, because boring can be lucrative. But some entrepreneurs need to operate on the edge, in a sphere of action, even if that sphere has unknown and unpredictable outcomes. Others are able to build successful businesses that essentially run on autopilot and are looking for new, exciting ventures to pursue. And just about every entrepreneur got into business, at least in part, to lead a more fulfilling life. Despite this, they often ignore their most creative ideas – those ideas they’re most passionate about.
What’s your most creative idea? If you haven’t acted on it, you could be missing a huge opportunity to carve out a new niche and potentially make millions – even billions – of dollars. Sadly, we tend to sit on our most creative ideas for fear they will be rejected. At same time, the most creative ideas are often the most profitable. They’re fresh, unique, different, new and compelling. Customers yearn for new ideas. Consider your most creative idea. Write it down. Is there any real reason why you shouldn’t move forward with it? No – take a look at rebuttals to some of the most common objections to pursuing a creative idea.
- It might not sell. You’ll never know unless you try; plus, part of the process of bringing a new idea to market includes market research.
- You don’t have the money. There are free and low-cost marketing strategies anyone can successfully use. You can also seek investors, partners, and loans.
- You don’t have the time. Simply invest a single hour every day in the beginning – if you manage your time well, anyone can carve out an hour to try to live their dream.
As you can see, there really is no excuse for not pursuing your most creative idea. If you want to make it big, it’s time to put your big idea to the test. Stop holding yourself back, and make 2015 the year to swing for the fences.