How Much Do Custom Wine Labels Cost To Print?

March 23, 2015

If you make your own wine at home and you’re considering selling some of your small batches or just want to dress up your presentation when sharing your vintages with family and friends, you should print custom wine labels. The good news is custom wine labels are relatively cheap to print. The following details options that affect the pricing of custom wine labels and offers real-word prices you can expect to pay.

Custom wine label design

Though not actually part of the printing process, you have to consider the cost of wine label design. If you can design your own wine labels, you won’t incur any design fees. A professional designer is likely to charge several hundred dollars for a premium design. Your wine label printing company probably also offers graphic design services (PsPrint does) at reasonable prices.

Wine bottle label size and shape

Your choice of label size and shape affects your price as well. Wine bottle labels can be printed as rectangles, ovals, and rounded corner squares, each available in various sizes. You can also opt for custom die-cut shapes and sizes, which will increase your overall price.

Label stock

Wine label printing fees are also dictated by the type of label stock you choose. Cream parchment is the best type of wine bottle label stock, and is available at relatively low prices. You can also opt for a translucent polyester stock at comparable pricing.

Quantity, production, and shipping

The more wine bottle labels you print per run, the less your price-per-label will be. Standard production and shipping speeds are less expensive than rush jobs and two-day shipping, for example. Production and shipping speed can significantly impact your overall price, so it’s best to give yourself plenty of time to minimize your expenses.

How much do custom wine labels cost to print?

Assuming you can do your own design work, you can print 100 custom wine labels on 2-inch by 4-inch rounded corner cream parchment stock for around $240, which comes to $2.40 each. One final thought: be on the lookout for discounted wine bottle label printing. At the time of this writing, for example, PsPrint was offering 60 percent off wine labels – cutting that $240 price to $95.68, or less than one dollar per label. Of course, if you’re able to sell your wine bottles your cost for labels is essentially nothing, as it’s passed on to the customer.

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About Brian Morris

Brian Morris serves in various capacities as a freelance writer, content developer and public relations specialist for growing small businesses. When he’s not writing, he can be found on the racquetball court - usually getting his tail kicked by guys 20 years older.

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