When is Web 3.0 coming – and what does it mean for you?

May 25, 2009

We've heard the buzzwords, the hype, the whispers: So when is Web 3.0 coming, and what does it mean for you? For the uninitiated, Web 3.0 is the catch-all name given to the next generation of technology development, which means that Web 3.0 is not just one new technology, but a whole host of technologies that collectively work to make life easier (and more profitable). We can't predict everything that Web 3.0 will bring, but here are a few things that we do know about Web 3.0: Information will be customized. The term “semantic search” has been applied to the Web 3.0 generation. Today's search engines rely heavily on keywords to locate what you're searching for; but the next generation will apply meaning to phrases to better define what you want. This will enable you to hone in on exactly what you want in as few clicks as possible. Instead of searching for “Chicago hotels,” you will search for “Chicago hotels with a Jacuzzi, room service, balcony, fitness center, located close to the theater district.” Bingo! Your web browser will become a personal assistant. Much like third-party ad servers, place ads according to content, your web browser will identify your personal preferences and offer suggestions based on what you like. The trick will be to balance customization with discovery. You will be empowered as a creator. Web 2.0 brought interactivity and social media. Web 3.0 will allow you to take advantage of clouded technologies that enable you to develop your own software and applications without knowing a single line of code. You will be free to focus on your Grand Idea instead of how to make it happen. Software as a service and platforms as a service will allow you to collaborate with others on incredible projects heretofore impossible for most consumers. You will be tracked. One caveat to all of this is that your actions will be tracked, your information will be collected, and you will be heavily marketed to based on your interests. On one level, this is good, because you will be exposed to things you're likely to want. On the other hand, your privacy will be at stake. As it is, innovation is often spurred by the promise of profit: Bell, Edison, Gates, Jobs — would we have the telephone, the light bulb, Windows or the iPhone without profit motivation? If industry must bankroll Web 3.0, it must have an incentive. So, when will Web 3.0 be here? Take a look around you — it has already arrived! The first wave is upon us, and these technologies will be expanded upon to build Web 3.0 up to where it is going. Think about:

  • Google's new web search tools, which already allow you to track and customize searches and re-order search results per your whims.
  • Chrome, Flock and Firefox, web browsers that assist you in everything from finding coupons to communicating with your social network. Even Microsoft has opened the Internet Explorer code so add-ons can be created to customize the user experience.
  • Nintendo's Wii and Apple's iPhone development platforms make it easy for developers to create new games and applications and share them globally for immediate sale. Software as a service is a huge concept implemented by hundreds of companies, including Salesforce.com and Aviary.com; while community collaboration has made many rich through platforms such as Joomla!, Drupal, OSCommerce and other applications.
  • You are already being tracked. From MySpace and Facebook to your MSN profile and Google searches, your actions are tracked through cookies and other means. Advertisements are then served to you depending on what you tend to view, discuss and do.

So, what does Web 3.0 mean to you?

Brian's picture

About Brian Morris

Brian Morris serves in various capacities as a freelance writer, content developer and public relations specialist for growing small businesses. When he’s not writing, he can be found on the racquetball court - usually getting his tail kicked by guys 20 years older.

Anonymous's picture
January 07, 2016 03:21 am #

There are so numerous large releases coming to the gaming earth in the following couple many years that a lot of players are becoming perplexed and beginning to ponder if they are going to be in a position to purchase a console gaming process in the future that has a remote manage at all. The fast solution to this is sure, the real query is what that remote will look like and how it will interact with the gaming console. Hardcore video games will never ever give up the remote manage absolutely since it gives way to significantly precision and handle that are unable to be in comparison to any movement primarily based method controls at this level in time.

Brian's picture
Brian January 07, 2016 03:21 am #

Thanks for your post Jonathon, and nice website! Is that a Joomla theme?

I agree with you that hardcore gamers will at least be reluctant to give up the remote. Think about it this way: as video game technology advances to react to our most minute moves, does the future dictate that only athletes and dancers (and perhaps contortionists) will be good at video games? The remote control levels the playing field - that's how fat kids can win Madden tournaments over star athletes.

How does this relate to Web 3.0? It's obvious that video game consoles today are more like computers or all-media centers; in fact I believe the future of the entertainment center was born in the past two or three generations of game consoles. They not only play video games, they play online, allow internet browsing, movie rentals and viewing, music management, and have become the central home entertainment media devices.

As 3.0 - and then 4.0 - overtake our lives, how will video games, our entertainment systems, our cars, our appliances, even our medical administration behave dependent not on what buttons we press but on the physical states of our bodies?

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