Marketing

September 30, 2013

Do you know what your professional reputation is? You should, given that your reputation is a major selling point – provided its good. In fact, the Research Institute says that companies that...

September 25, 2013

I go on and on about how PsPrint customers are so creative, but did you know that so are my co-workers? We have a lot of musicians, designers and crafty folks working here, and this week’s “Hot...

September 25, 2013

[caption id="" align="aligncenter" width="600"] photo credit: DavidErickson via photopin cc[/caption] Great marketers, copywriters, and even designers have a firm grasp on how language influences...

September 24, 2013

[caption id="" align="aligncenter" width="600"] photo credit: Stuck in Customs via photopin cc[/caption] Marketing isn’t just about the here and now. Of course, you have to market today to bring...

September 18, 2013

Print marketing continues to evolve as designers and marketers find new ways to use it for promotional purposes. For example, business cards aren’t just for networking anymore. Small businesses...

September 18, 2013

[caption id="attachment_39108" align="aligncenter" width="432"] Try sending a holiday card, like this one from our easy-to-personalize template gallery, to a targeted mailing list announcing your...

September 15, 2013

Want to make your brand stand out in a crowded market? Try a color that’s the opposite of the established norm. It’s a great way to differentiate your brand from the competition. Let’s take a look...

September 11, 2013

Designers often get used to designing certain print materials. Postcards, business cards, flyers – graphic artists can rattle off dimensions and visualize the design space in their sleep. But what...

September 4, 2013

Consider the booklet. Designers and other creative professionals use them as portfolios. Wedding planners order them for programs. Companies make marketing collateral out of them for trade shows....

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What is the PsPrint Blog??

The PsPrint Blog is a resource for graphic designers, freelancers, small business owners and fans of print marketing. You'll find helpful techniques on printing everything there is to print, including business cards, postcards, brochures, stickers, invitations, greeting cards, door hangers, magnets and more. The PsPrint Blog shares creative ways to improve your design and layout skills, and useful tips for marketing your business in any medium. We also like to have a little fun, sharing design inspiration and spotlighting some our favorite customers' printed pieces in our "Hot Off the Press" series.

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