Marketing

You’ve printed a professional business card, a cool sticker or an informative brochure, now what? Marketing to the rescue! All the designing and printing in the world won’t help you, if you can’t spread the word about your business, product, service or event. We can help! Below you will find PsPrint Blog posts jam-packed with clever marketing ideas to help you market your business, product, service or event.

July 15, 2012

A well-planned direct mailer remains one of the best marketing tools at your disposal.  In fact, direct-mail marketing is better today than ever before.  Why?  Because so many of...

July 14, 2012

Wondering whether a direct-mail marketing campaign is worth your time and effort?  Read on to learn why direct-mail marketing can indeed be your biggest business-boosting ally.

Myth No. 1...

July 13, 2012

Want to be a profit champion from your direct-mail marketing in 2012?  Consider implementing the following 10 tips for direct-mail marketing success.

1.  Super selective mailing list...

July 11, 2012

Many small businesses have trouble justifying new marketing investments, and it’s a difficult predicament for those struggling to stay in the black.  On one hand, spending money without a...

July 10, 2012

Every graphic designer I know has a healthy, if not twisted, sense of humor.  I think it’s a trait shared by the creative community, and especially so for graphic designers.  Who knew...

July 2, 2012

Today’s business publications are abuzz with the latest and greatest online and mobile marketing strategies.  And while it is true that technology has given rise to new and lucrative...

June 28, 2012

Baseball has been an American institution for more than 150 years, and ever since companies realized that sports heroes were awesome at selling products, graphic designers have been busy creating...

June 28, 2012

Photo use Creative Commons license via Flickr – dbking.

How much deal-hunting do you do for your marketing campaigns?  Do you get quotes from multiple...

June 26, 2012

If you’ve been hesitant to try booklet marketing, it might be because you’re unsure how to print booklets that offer recipients the kind of value that converts them into customers.  At the...

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What is the PsPrint Blog??

The PsPrint Blog is a resource for graphic designers, freelancers, small business owners and fans of print marketing. You'll find helpful techniques on printing everything there is to print, including business cards, postcards, brochures, stickers, invitations, greeting cards, door hangers, magnets and more. The PsPrint Blog shares creative ways to improve your design and layout skills, and useful tips for marketing your business in any medium. We also like to have a little fun, sharing design inspiration and spotlighting some our favorite customers' printed pieces in our "Hot Off the Press" series.

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