Marketing

You’ve printed a professional business card, a cool sticker or an informative brochure, now what? Marketing to the rescue! All the designing and printing in the world won’t help you, if you can’t spread the word about your business, product, service or event. We can help! Below you will find PsPrint Blog posts jam-packed with clever marketing ideas to help you market your business, product, service or event.

August 30, 2011

Have you seen the plethora of automated logo design tools out there? Many companies have taken advantage of online design technology to offer small business tools that will create logos for your...

August 29, 2011

With the advent of the Kindle (and the Nook and the Kobo and the iPad, etc.) fewer and fewer people will be toting an armful of books on summer vacation. It already gives me a pang of sadness for...

July 14, 2011

On a recent Bnet.com “Peak Performance” column, author Laurie Tarkan explores the research-backed notion that mobile devices zap creativity. The theory is that the quick-hit entertainment value of...

July 13, 2011

It seems like the proliferation of computers and wide-spread access to digital creation has brought on a backlash against art and design that is easily reproduced and homogenized by the use of...

July 7, 2011

The current economic climate has made many small businesses hesitant to invest in fresh marketing campaigns, but the fact of the matter is that now is the prime time to push your brand, products...

July 6, 2011

The Renegade Craft  Fair comes to San Francisco this weekend, and I'm very excited about some of the vendors that will be there. A wide range of illustrators, jewelers, home-goods crafters...

July 5, 2011

I'm appalled at the number of marketing materials that go without a call to action. Savvy marketers know that a good call to action, even when it seems redundant, can vastly increase your return...

July 4, 2011

When I was a girl I loved getting things in the mail. I always wanted to subscribe to magazines and request catalogs so that something would show up in the mailbox with my name on it every...

June 26, 2011

Looking to get an edge over the competition this summer? Try these marketing products you don't want to miss. Traffic Geysor If you're into video marketing – and you should be if you want to cash...

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What is the PsPrint Blog??

The PsPrint Blog is a resource for graphic designers, freelancers, small business owners and fans of print marketing. You'll find helpful techniques on printing everything there is to print, including business cards, postcards, brochures, stickers, invitations, greeting cards, door hangers, magnets and more. The PsPrint Blog shares creative ways to improve your design and layout skills, and useful tips for marketing your business in any medium. We also like to have a little fun, sharing design inspiration and spotlighting some our favorite customers' printed pieces in our "Hot Off the Press" series.

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