Printing

You could have the coolest design ever, but if you print it incorrectly and on flimsy paper, then you’re doing a disservice to your design. Perhaps you are planning on printing flyers to promote your business, but maybe door hangers would be the better option. These are just a few of the useful tips you will find in these PsPrint Blog posts below covering all aspects of printing. Whether you are printing a small sticker or a large vinyl banner, we’ve got a blog post that can help you.

April 24, 2009

It's often said that 50 percent of all marketing works — we just don't know which 50 percent that is. I have a pretty good idea about which 50 percent doesn't work: marketing without a “can't...

April 23, 2009

When creating a duotone in Photoshop, the first thing you need to do is convert the image into greyscale. Under the image menu, go to mode and then greyscale. You will get a pop-up window that...

April 22, 2009

Branding and producing printed materials are a key part of any marketing plan and serve to support sales, public relations and image building efforts. Your company will need to design a logo and...

April 22, 2009

The recession — depression, if you ask me — has forced more and more consumers to clip coupons. As a low-budget family, we have been captains of the coupon for many years. I see more and more...

April 22, 2009

The World Wide Web was once seen as the route to a paperless society. While e-mail boxes are stuffed and there is a booming e-commerce industry, there are still those people who can only be...

April 21, 2009

My colleague is a very talented designer. He works very hard and his customers always seem to be more than satisfied. Despite his success, he's always frazzled — on the lookout for new clients and...

April 21, 2009

What is brainstorming? According to Merriam-Webster.com, it’s a problem-solving technique that involves the spontaneous contribution of ideas from all members of the group. So what we are talking...

April 20, 2009

[caption id="attachment_1117" align="alignright" width="240" caption="Find new clients regardless of economic conditions. You just have to know where."][/caption] The recession is upon us, no...

April 19, 2009

How do you hang punctuation outside the text box in Quark? Here’s how you do it: If you are using display type (larger point sizes) you will want to take the time to tighten up the space between...

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What is the PsPrint Blog??

The PsPrint Blog is a resource for graphic designers, freelancers, small business owners and fans of print marketing. You'll find helpful techniques on printing everything there is to print, including business cards, postcards, brochures, stickers, invitations, greeting cards, door hangers, magnets and more. The PsPrint Blog shares creative ways to improve your design and layout skills, and useful tips for marketing your business in any medium. We also like to have a little fun, sharing design inspiration and spotlighting some our favorite customers' printed pieces in our "Hot Off the Press" series.

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