Britt Brouse

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Author Archive | Britt Brouse

Thursday, October 15, 2009 - 22:59

Freelance graphic designers, copywriters, art directors and other creatives can write and distribute expert articles online to increase their credibility, visibility and hopefully sales too.

Wednesday, October 14, 2009 - 00:59

Mailing two versions of a promotion, with variables in graphic design or copywriting, can tell marketers which elements work and which don't work.

Sunday, October 11, 2009 - 23:04

Graphic Designers looking to stay on schedule, within budget and meet their clients' expectations, should draft a creative brief.

Thursday, October 8, 2009 - 23:28

Tips for adding seed names to a mailing or e-mail list to ensure on-time delivery of marketing promotions.

Tuesday, October 6, 2009 - 19:39

Turn a brochure, booklet, sticker, calendar, notepad or newsletter into a free gift item that will let customers know how much you value their business.

Sunday, October 4, 2009 - 22:54

For graphic designers, copywriters and creatives working at home, some resources for setting up a functional, inspirational home office.

Thursday, October 1, 2009 - 23:37

A landing page is a Web page with content dedicated to a specific marketing campaign. Printing a landing page URL on a direct-mail piece, can be a great way to connect with customers.

Tuesday, September 29, 2009 - 22:41

Image via Flickr user robstephaustralia.

It's a great feeling when your printer or fulfillment center calls to let you know that your promotion is hot off the presses and entering the mail stream.

To make your mailing a true success, be sure

Sunday, September 27, 2009 - 21:50

In today's world of online marketing, printed promotions may seem out of date, but they still work - sometimes even better than e-mail.

The e-mail inbox is over-saturated.

Friday, September 25, 2009 - 02:03

Image via Flickr user Playingwithbrushes.

Paper is one of the most important aspects to any printing job.

Wednesday, September 23, 2009 - 00:16

Image via Flickr user kwbridge.

When you go out to the mailbox and grab the mail, you know how sometimes one envelope or

Sunday, September 20, 2009 - 23:48

In direct-mail marketing it's usually a good idea to stick with what works and test new ideas to only a segment of your mailing list before rolling those ideas out full force.

Yet there are times when a business wants to wipe the slate clean and

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The PsPrint Blog is a resource for graphic designers, freelancers, small business owners and fans of print marketing. You'll find helpful techniques on printing everything there is to print, including business cards, postcards, brochures, stickers, invitations, greeting cards, door hangers, magnets and more. The PsPrint Blog shares creative ways to improve your design and layout skills, and useful tips for marketing your business in any medium. We also like to have a little fun, sharing design inspiration and spotlighting some our favorite customers' printed pieces in our "Hot Off the Press" series.

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