By Jason Moore
Looking to take your design to the next level?
When pulling a design together you work with the layout, colors and levels of contrast as you tweak or otherwise fine tune the look of the piece.
Author Archive
By Jason Moore
When approaching a new design project, you need to ask yourself three important questions. After your target audience receives your materials — whether a postcard, a brochure, a flyer or even your business card — what do you
Years ago, before Adobe InDesign existed, I used QuarkXPress. At the time, my job required me to transform my readers’ spread designs into printer spreads when going to press. Unless you are used to turning multiple-page documents into printer spreads
Living in America, the melting pot, we have the privilege of experiencing many different kinds of culture through our neighbors. As a designer I’ve drawn inspiration for many designs through other cultures. Just look around in your area and you
For those designers switching from QuarkXPress to Adobe InDesign there is a bit of a learning curve and changes in terminology to get used to. One of the items that took me a little while to adapt to was calling
Writers aren’t the only ones to experience a creative block. You don’t hear about the other creative professions experiencing it as much, but trust me it’s out there. When you’ve got a deadline but feeling uninspired what can a designer
In the past couple of years I’ve really tried to focus on making changes in my lifestyle and habits to be more Earth conscious.
Some of those habits I learned early on from my parents such as recycling aluminum cans,
I think everyone who has a logo needs to look at his or her logo as you would your wardrobe: Does it reflect who you are now, or does it date your appearance? Let’s discuss some companies, the evolution of
I know the horrific images that race through the minds of most designers when you utter the words “clip art.” This happened to me the other day when a potential client was discussing a future business card design job for
I used to hate, hate — let me say this again — hate it when my college instructors had us do page after page of thumbnails. As much as I hated them — and, honestly, I still don’t do as
