Free works like magic. If you are tabling at a conference or event and you’ve got free giveaways at your booth, then visitors will flock to there (especially if it’s free candy).

Free giveaways make customers feel valued and help keep your company or brand top-of-mind. When you give away a little something, you may actually get that customer to sign up for your e-mail list or visit your website or store.

Bookmarks are a great free gift for marketing your business or

Flyer printing is perfect for marketing to the masses, yet it still allows you to control your targeting. Everyone who has studied marketing will tell you that you have to get attention first, and so you have to have a compelling image, a powerful headline and on and on.

Catalog and brochure mailings, featuring images and product descriptions of all your offerings, can do wonders for increasing sales and web traffic. Even though e-commerce sites and online shopping abound, there’s just something about flipping through a print catalog, and there are tons of catalog-based businesses out there to prove it.

Are photo cards addictive? I’m just wondering because I see them everywhere anymore. Every Christmas our mailbox is full of photo cards of family and friends. Every time one of her four children takes a new school photo or joins a sport, my cousin sends us a photo card commemorating the event.

Spring is just around the corner! The changing of the seasons often signals a sense of renewal and with that comes a reminder to clean up your life, whether it’s your workplace, your personal life or your garage. Here are six spring-cleaning tasks that will lead to an organized environment, which often leads to a clearing of the brain, which leaves you wide open for inspiration. How’s that for a rebirth?

There have been some great movies that have come out during the past few years, and the movie posters aren’t so bad either!

Watch your mailbox for those ivory-colored envelopes announcing spring and summer nuptials, because wedding season is fast approaching.

Imagine you’ve received a wedding invite in a large, lovely beige envelope made from thick card stock. What if the name of the host was inscribed in the upper left corner, but your name and address were stuck on a mailing label?

When you hear the words St. Patrick’s Day, you probably think of emerald green shamrocks, corned beef and leprechauns. All are staples of this popular holiday, but as artists we’re always interested in the unconventional.

Creating a party invitation for a St. Patrick’s Day bash is a good way to let people know you’re celebrating the holiday, but here are some examples of people making a unique statement when paying tribute to St. Patrick.

One of the most important tools in your graphic design arsenal is a good portfolio. This is the best of the best of all the work you’ve done for clients, school and practice. But what’s all that work worth if it’s not nicely displayed? The worst form of marketing for a designer is a poor showing of his or her work. No matter which of the following portfolio styles you use, be sure it’s a stunning showcase of your talent.

Proud parents, do you want to share the news of your baby’s birth in a fun and unique way? Are you tired of all those cutesy-wutesy baby announcements? I have just the thing for you – a collection of weird and wacky baby announcements you can use as inspiration for your own designs!