I had to re-learn a lesson recently. Always print out and put together a folding mock-up of the piece before sending it to the printer. The more complex it is, the more important it is to do. As designers, so much of our communication is electronic now. Just a few years ago we had to provide a folding mock-up of our projects so the printer could give us a quote for printing. Now, almost everything is done electronically. This is great for us over-committed under-rested freelancers. Still, many times all the printer sees is the high-res PDF and from this PDF he produces a proof.
What is the PsPrint Blog??
The PsPrint Blog is a resource for graphic designers, freelancers, small business owners and fans of print marketing. You'll find helpful techniques on printing everything there is to print, including business cards, postcards, brochures, stickers, invitations, greeting cards, door hangers, magnets and more. The PsPrint Blog shares creative ways to improve your design and layout skills, and useful tips for marketing your business in any medium. We also like to have a little fun, sharing design inspiration and spotlighting some our favorite customers' printed pieces in our "Hot Off the Press" series.