Love Your Clients? Let Them Know.

January 19, 2010

Heart-BlendingValentine’s Day is great for showing appreciation to those that mean something to you. I’m sure for many of you that list would include some of your clients. This is a perfect opportunity to show a little customer appreciation with some clever client-friendly homemade Valentine’s Day cards. Don’t look at the screen like that! You don’t have to tell your clients that you love them … but words of kindness don’t have to be so mushy.

Create a homemade Valentine’s Day card that bears your logo and design with some client friendly words. A simple note card could be mailed or handed out just like a Christmas card. Here are some ideas for text: • You love your business, and we love doing business with you! • Your business would be nothing without you as its heart. • Or perhaps, you could use a great quote. For example: “Remember that great love and great achievements involve great risk.” – Anonymous In addition to a printed Valentine’s Day card, you can also use a less expensive homemade Valentine’s Day card and embellish them with your own ink stamp or other craft material. Also, even though the color red is the main one of the season, using your branding color palette is completely appropriate for sending out customer appreciations during the holiday. It further reinforces your brand efforts and will probably make your card stand out among the rest!

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About Valerie Thompson

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January 07, 2016 03:21 am #

[...] Valentine’s Day. This is the most commercial of the February holidays. The trick is to make your marketing efforts stand out among all the hearts and Cupids. Fortunately, red is a bold color, and the first thing is to decorate: your website, your newsletter and your shop. Check out these graphic design resources for tutorials, vector images, fonts and other inspiration. Also, you can make a mix CD to hand out to customers – perhaps offer it to them for free if they spend a certain amount with you. Finally, don’t think that Valentine’s Day cards are just for your significant other – show your clients some love, too, with a self-designed, printed card! [...]

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The PsPrint Blog is a resource for graphic designers, freelancers, small business owners and fans of print marketing. You'll find helpful techniques on printing everything there is to print, including business cards, postcards, brochures, stickers, invitations, greeting cards, door hangers, magnets and more. The PsPrint Blog shares creative ways to improve your design and layout skills, and useful tips for marketing your business in any medium. We also like to have a little fun, sharing design inspiration and spotlighting some our favorite customers' printed pieces in our "Hot Off the Press" series.