One of the most important elements in any direct-mail marketing effort is delivery and turnaround time. Even if you're using a vendor to send out your mail or e-mail message, there's no need to...
Printing
October 7, 2009
Let’s start by defining copyright. A copyright is “a form of protection provided by the laws of the United States to the authors of ‘original works of authorship,’ including literary, dramatic,...
October 6, 2009
I often have these great ideas for T-shirts with celebrities’ images on the front. After the passing of Michael Jackson, everyone wanted to run out and make a commemorative T-shirt.
But...
October 5, 2009
Few holidays allow graphic designers to have as much fun as Halloween. Fonts get a bit more twisted, graphics pop with special effects and copy is pocked with plays off “ghoulish” and “bloody.”...
October 5, 2009
Packaging is all around us. Everything you eat and drink, the bag you carry out of the store and the box your purchase comes in all center around packaging.
Bad package design can make you...
October 1, 2009
If you’re a graphic designer who starts planning for the holidays in the summer, then ’tis the season for PsPrint’s $10,000 Holiday Card Contest! Whether you celebrate Christmas, Hanukkah, Kwanzaa...
September 30, 2009
One of the major obstacles facing a startup is figuring out how to market their product. Be it a hard-line good or a service, if you cannot market it well, you will fail. There is seldom a middle...
September 25, 2009
[caption id="attachment_13212" align="alignleft" width="150" caption="Image via Flickr user Playingwithbrushes."][/caption] Paper is one of the most important aspects to any printing job. Working...
September 22, 2009
You have all heard that old adage that the early bird gets the worm, but is it true in business and marketing? Not really. You can be the first guy in or the last guy in, but you have to be the...
Pages
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What is the PsPrint Blog??
The PsPrint Blog is a resource for graphic designers, freelancers, small business owners and fans of print marketing. You'll find helpful techniques on printing everything there is to print, including business cards, postcards, brochures, stickers, invitations, greeting cards, door hangers, magnets and more. The PsPrint Blog shares creative ways to improve your design and layout skills, and useful tips for marketing your business in any medium. We also like to have a little fun, sharing design inspiration and spotlighting some our favorite customers' printed pieces in our "Hot Off the Press" series.
