The questions you should ask clients first

August 19, 2009

We have all read the advice out there about the questions you need to ask a client when you first interact with them. All of them are quite academic and make a great deal of sense for robots who are only interested in money.

What about the human factor of a potential client? There are three questions that will make a new client feel like they are being treated like an individual rather than as a sale. Keep these three things in mind and you will see an increased willingness to give you their money.

“How are you today?”
“How is business?”
“How may I help you?”

All three are very leading questions that allow the client to do most of the talking. They feel as if they are in control and that you are listening to them, and only them.

A sense of friendship and welcome will gain sales, especially in a down market and with local merchants and clients. Think about the things you have liked about a business' response to your needs and implement them in your everyday customer relationships.

Jerry's picture

About Jerry Brisinger

I am the Marketing Director of a small media development company. We deal with hardware,software, and hard goods. As part owner of that company, I am able to see many of the true inner workings of the decision making process. Over my years in the marketing field I have striven to show simplify people's way of thinking on the subject. Many executives and small business owners try to over complicate the entire idea. They are wrong. In my posts I hope to show you what it is that I mean.

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