Author Archive | Britt

Three Classic Copywriting Books For Direct Marketers

There are tons of copywriting niches out there, such as advertising, marketing and public relations. But then there’s direct marketing copywriting, which is a science and art.

Create an Organized Archive of Inspirational Clippings

I know it’s said that a messy desk is a sign of genius, but if your desk is starting to like an excavation site and not someplace you can work, then it may be time to add a little structure to your creative impulses.

Using Testimonials to Land New Jobs

As a freelance copywriter or designer, one low cost way to promote your business or services is to collect and feature testimonials from past clients.

The Power of A Survey

Whether it’s three short questions with blanks for write-in responses or twenty multiple choice questions, a survey can help your marketing in several ways. Below are four reasons why you should consider adding a survey to your marketing communications:

Three Tips for Designing Order Forms

If the order form doesn’t pull its own weight, the customer could lose interest, and a poorly designed order form can actually kill the sale, leaving the customer frustrated and your pockets empty.

Keep the following tips in mind to design effective, easy-to-use order forms:

Four Great Blogs for Small Business Marketing

For inspirational ideas about marketing, design, small business development and copywriting add these four blogs to your list. Blogroll please!

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