Hot Off the Press: Cabrillo Stage, Dub Mission and More

Great art requires great graphic designers to create great marketing materials. This week’s “Hot Off the Press” highlights designers – including Karen Johnson, Steven Noffsinger and Terri Driscoll – whose creations find a balance between the talent they’re promoting and information they’re dispensing via postcard handouts, display posters and more.

The thing I love about print marketing is it’s simple and inexpensive – if you work with an effective designer, you can craft a campaign that promotes your message in an eye-catching way. While I love those popular “more is better” commercials with the straight-faced man talking to children, a friend mentioned that he can’t recall what product the ad series is for. I realized I don’t, either (I looked it up – it’s for AT&T). Paying for the filming and then buying airtime couldn’t have been cheap for that ineffective ad campaign!

Print isn’t dead because it’s affordable to small businesses, and it can be done right when partnered with a good designer, as evidenced by the batch of PsPrint printing orders below. For more design inspiration, be sure to click on last week’s “Hot Off the Press,” which focused on nonprofit print marketing.

Poster design by Terri Driscoll for South to Shore

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Door hanger for Real Estate Alliance Group

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Booklet design by Nichole Aquino for Wardrobe for Opportunity

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Back and front of postcard design by Karen Johnson for Lynne Rutter

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Club card flyer front design (left) by Sep Ghadishah and back design by Frank Edwards for Dub Mission

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Newsletter for Water Is Life Kenya

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Club card flyer for Cabrillo Stage

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Postcard design by The Sherwood Group’s Shirley Soda for American Society of Dermatopathology

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Back and front of club card flyer for Fresno Reel Pride

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Postcard design by Nora Thompson

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Booklet cover for Christmas City Studio

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Club card flyer design by Natalia Kim for Alameda County Fair

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Postcard design by Steven Noffsinger for Lake Union Civic Orchestra

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Brochure cover design by Marie-Jose Sat for Sonya Rapoport exhibition

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Door hanger for Slip Free Option

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One Response to Hot Off the Press: Cabrillo Stage, Dub Mission and More

  1. Brian Morris May 27, 2013 at 7:28 am #

    My favorites? The paddle race poster (for its clean simplicity) and the sketched postcard design (for the talent – wow!).

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