Holiday Card Ideas for Your Business

December 9, 2009

The annual company holiday card is a tradition that’s become a bit stale. Some businesses have opted for e-cards while others have done away with cards all together. But that’s exactly why you should send holiday cards: Take advantage of the boring competition and create cards that stand out. Here are tips to design memorable cards that add value and call attention to your company. Yes, you still have time!

Include a coupon – A holiday card serves as a reminder to your clients that you’re still around. A coupon is that extra step to solicit business without coming across as a marketing ploy. It’s a gift! Make it shine – There’s no denying it – human beings are attracted to shiny objects. Make your cards stand out among the others with foil stamping. It can be used as an accent or as an eye-popping primary effect. Involve the kids – On the flipside, use a black-and-white image on the card. Make it a simple tree or star, and encourage your customers to have their children color in the card. Then add value to the card by asking the card recipients to come in to your shop or mail the card back to you for a discount on your services. If you have a brick-and-mortar business, decorate it with the colored-in cards. Procrastinate much? It’s not too late to tackle the task of creating, printing and sending holiday cards – that’s what the whole month of December is for, when PsPrint cards are on sale for 40 percent off! With free greeting card templates, designing is easy. And by ordering them online, you save time by not even leaving the house. Delivery is often five days or less, or you can choose direct-mail services – yet again saving you time. Also, if you’re concerned about the environment, there are certainly ways to green your cards, such as choosing recycled paper and using soy-based inks. Whether you yourself celebrate Christmas, Hanukkah, Kwanzaa or nothing at all, a holiday card is a way to acknowledge your customers and thank them for their business.

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About Jennifer Moline

Jennifer Moline writes for the PsPrint Blog as well as maintains its Twitter, Facebook, LinkedIn, Google Plus and Pinterest presences. She also guest-blogs for such notable graphic design blogs as Fuel Your Creativity and Inspiredology. She’s previously written about technology and small business for news websites, magazines and newspapers. In her off-hours, Jennifer can be found roughing it in the mountains or tucked away in a movie theater.

Anonymous's picture
January 07, 2016 03:21 am #

[...] the original post here: Holiday Card Ideas for Your Business This entry was posted on 星期三, 十二月 9th, 2009 at 2:55 下午 and is filed under [...]

Anonymous's picture
January 07, 2016 03:21 am #

I really like this post very helpful. Thanks

Jennifer's picture
Jennifer January 07, 2016 03:21 am #

Glad to hear you liked it -- now I just have to settle down and design my own holiday cards!

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The PsPrint Blog is a resource for graphic designers, freelancers, small business owners and fans of print marketing. You'll find helpful techniques on printing everything there is to print, including business cards, postcards, brochures, stickers, invitations, greeting cards, door hangers, magnets and more. The PsPrint Blog shares creative ways to improve your design and layout skills, and useful tips for marketing your business in any medium. We also like to have a little fun, sharing design inspiration and spotlighting some our favorite customers' printed pieces in our "Hot Off the Press" series.