One of the most important elements in any direct-mail marketing effort is delivery and turnaround time. Even if you're using a vendor to send out your mail or e-mail message, there's no need to rely o...
October 8, 2009
Twitter is a hugely popular microblogging service. The service has moved well beyond the ''What are you doing?'' restrictions of its beginnings. Twitter has become a very important tool for social med...
October 7, 2009
The stereotypical graphic designer thrives on coffee and deadlines, has a cluttered desktop, keeps late hours and often has demanding clients who think they’re the only ones who matter. It’s understan...
October 7, 2009
Let’s start by defining copyright. A copyright is “a form of protection provided by the laws of the United States to the authors of ‘original works of authorship,’ including literary, dramatic, musica...
October 6, 2009
I often have these great ideas for T-shirts with celebrities’ images on the front. After the passing of Michael Jackson, everyone wanted to run out and make a commemorative T-shirt.But every time I th...
October 6, 2009
Free gifts are a great way to build a positive relationship between a business or brand and its customer. Publishing firms, nonprofits, pharmaceutical companies and even high-tech companies all use g...
October 5, 2009
Few holidays allow graphic designers to have as much fun as Halloween. Fonts get a bit more twisted, graphics pop with special effects and copy is pocked with plays off “ghoulish” and “bloody.” For th...
October 5, 2009
Packaging is all around us. Everything you eat and drink, the bag you carry out of the store and the box your purchase comes in all center around packaging.Bad package design can make you pass by a pr...
October 5, 2009
Everyone has a mobile device of some kind. Mobile marketing is reaching people where they are with incentive-based advertising and e-mail campaigns. This type of marketing is in its early stages. Perf...
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What is the PsPrint Blog??
The PsPrint Blog is a resource for graphic designers, freelancers, small business owners and fans of print marketing. You'll find helpful techniques on printing everything there is to print, including business cards, postcards, brochures, stickers, invitations, greeting cards, door hangers, magnets and more. The PsPrint Blog shares creative ways to improve your design and layout skills, and useful tips for marketing your business in any medium. We also like to have a little fun, sharing design inspiration and spotlighting some our favorite customers' printed pieces in our "Hot Off the Press" series.
