One thing that you’ll need to know if you’re going to be designing, is how the colors that you see on your computer screen differ from the colors that will print out on your (or anyone else’s)...
Printing
August 18, 2009
One of the negative consequences of the advances in computing power is the notion that all you need is a computer to be a designer. When pundits, most overly filled with coffee, began promoting...
August 17, 2009
If you have yet to do so, read my article about resolution, in which I covered re-sizing images, a topic that has everything to do with aspect ratio. One of my biggest pet peeves is seeing fun-...
August 13, 2009
Cloud commuting is a fairly new term — an upgrade if you will — for outsourcing. Outsourcing has suffered a bum rap from people whose perception is company owners laying everybody off to start...
August 12, 2009
This is one of the fundamentals of graphic design and a very important part of maintaining a great relationship with your printer! Resolution.
Resolution is the degree of sharpness of a...
August 11, 2009
Distribution is yet another service that a client of yours may need. And you thought you were just an artist…
After a client finishes a design with you, and they have their print order...
August 11, 2009
A few short years ago MySpace, Facebook and others of their ilk were considered to be a domain of the young. Only college and high school types would use this kind of technology. Actually, this...
August 10, 2009
I decided to write this article because lately I’ve gotten several requests for writing copy for various materials such as brochures, flyers, taglines, etc. I’ve always followed my own personal...
August 10, 2009
I guess all I want to do is rant and rave a little bit. I have a pet peeve that should be aired and maybe it is one that I share with quite a few of you. It is outsourcing. Don't get me wrong, I...
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What is the PsPrint Blog??
The PsPrint Blog is a resource for graphic designers, freelancers, small business owners and fans of print marketing. You'll find helpful techniques on printing everything there is to print, including business cards, postcards, brochures, stickers, invitations, greeting cards, door hangers, magnets and more. The PsPrint Blog shares creative ways to improve your design and layout skills, and useful tips for marketing your business in any medium. We also like to have a little fun, sharing design inspiration and spotlighting some our favorite customers' printed pieces in our "Hot Off the Press" series.
