Hot Off the Press: Postcard Printing

I am a sucker for print postcards. As I stand at the café waiting for my coffee, I peruse the stacks of postcard handouts. I learn of art exhibits, neighborhood handypeople, theater productions and new businesses. I’ve even been known to frame the more creative postcards – my way of being able to afford artwork!

Postcards are the perfect marketing tool because of their versatility: You can print them in a number of sizes and in full color or black and white. Postcards are inexpensive to print, which is ideal for nonprofit organizations and other budget-strapped companies, and they’re easy to hand out – through direct mailing, a street team or just setting them out at a club, restaurant or gallery. I’ve chosen postcards as a cheaper option than holiday cards or invitations.

Postcards are one of PsPrint’s most popular print products, and below is just a smattering of what we print here every day. Perhaps you’ll find an idea for your next postcard promo campaign! I like the postcards that have an eye-catching, compelling image on one side that entices me to flip it over for all the information on the other – that’s smart marketing.

If you’re looking for design inspiration for business cards, sales sheets, posters, invitations or stickers, then be sure to seek out last week’s “Hot Off the Press.”

Jack London Square Farmers’ Market

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The Chocolate Bark Co.

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Best Friends Animal Society

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Design by Erick Delgado for Creative State at San Francisco State University

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Camp Greenheart

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Adam J. Kurtz

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Design by Artemus Reano for Don’t Watch This Show LIVE!

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Design by East Bay Express for Oakland Indie Awards

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Design by Shelby Designs for Kenneth Rainin Foundation

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Design by Josh Zuilkowski for Spring Valley Community Church

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Art by Crystal Wagner for her show at Hashimoto Contemporary

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Design by Darren Johnson for Ex’pression College

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Design by Corie Youngblood for Christian Worship Center

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Design by Ashley Inzer for Soul Shoppe

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Photography by Irene Searles and design by Gary Waymire for Freewheel Brewing Co.

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Victory Outreach Church of Fremont

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