Graphic Design

March 9, 2009

With our busy lives sometimes we forget to feed our brains. As we know, the creative process is not like turning on a faucet. Designers have to make an effort to refuel and refresh our reserves....

March 8, 2009

As a designer I work with a writer as a creative partner on most of my projects. I find that collaboration on such projects is the result of creative needs versus the basic parameters of the...

February 28, 2009

What’s your type? Knowing the correct names for the parts of type characters will help you identify different typefaces, and the more familiar you are with type characteristics, the easier it will...

February 11, 2009

I love getting free samples from paper companies. I never pass up a chance to go to a paper show, and not just for that free food and drink. They are outstanding resources for inspiration....

January 21, 2009

When you are talking about measuring units of information on your computer it can be confusing. The smallest unit of information is called a bit. A bit is based on an on or off switch and is used...

January 20, 2009

Get some bang for your buck. Or should I say a big bang for no bucks? Add streaming video to your website at no charge. You don’t need to know HTML or anything about flash. Here’s what you can do...

January 19, 2009

Did you ever go to the dentist when you were a kid and get those rings with the moving images on them? Or get that prize with a moving image in a box of Cracker Jacks? Those were lenticulars. As...

January 17, 2009

Welcome to the wild world of advertising. I went to Iowa State University for graphic design. After I graduated I moved to Milwaukee, where I've been working as an art director for the last 20 or...

January 17, 2009

Making your piece stand out from the barrage of direct mail people receive can be a challenge. Try incorporating different binding techniques into your design to make it unique. Let’s start by...

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What is the PsPrint Blog??

The PsPrint Blog is a resource for graphic designers, freelancers, small business owners and fans of print marketing. You'll find helpful techniques on printing everything there is to print, including business cards, postcards, brochures, stickers, invitations, greeting cards, door hangers, magnets and more. The PsPrint Blog shares creative ways to improve your design and layout skills, and useful tips for marketing your business in any medium. We also like to have a little fun, sharing design inspiration and spotlighting some our favorite customers' printed pieces in our "Hot Off the Press" series.