Marketing

January 5, 2011

Crafters make things with their hands, so it makes sense that flyers for craft shows would be creative. This past holiday season, I made it a point to avoid big-box stores and instead shop with...

January 2, 2011

[caption id="attachment_16070" align="alignright" width="300" caption="Birthday cards via jackhooker.com."][/caption] It seems like only recently I compiled the “Top 10 PsPrint Blogs of 2009.”...

December 21, 2010

The weeklong Kwanzaa celebration begins on Sunday, Dec. 26. Since Kwanzaa is a relatively new holiday – just 44 years old – people have probably heard of it but don’t necessarily know what it...

December 14, 2010

One of my most anticipated movies to watch this year is Darren Aronofsky’s “Black Swan.” It’s appropriate that as the Golden Globe nominees were announced today, I have plans to see the nominated...

November 14, 2010

The holidays are a great time to try out new promotions. On the one hand, spending goes up as people shop for Christmas and Hanukkah, and on the other it’s a time when we remember those less...

November 2, 2010

[caption id="attachment_14273" align="alignright" width="250" caption="Aries Nunez"][/caption] In Aries Nunez’s world, there doesn’t have to be a middle man – rather, when it comes to throwing a...

November 1, 2010

Even though Christmas decorations started popping up in department stores even before Halloween, that doesn’t mean Thanksgiving should be skipped over. You have just a few weeks to take advantage...

October 21, 2010

Very few ad campaigns have been as memorable as ABSOLUT VODKA.  That bottle shape, which has sparked marketing ideas for more 25 years, continues to draw millions of vodka lovers and artists...

October 11, 2010

[caption id="attachment_13840" align="alignright" width="300" caption="Gap logo comparison via Brand New."][/caption] Few logo redesigns have created such a furor as Gap’s, which was unveiled last...

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What is the PsPrint Blog??

The PsPrint Blog is a resource for graphic designers, freelancers, small business owners and fans of print marketing. You'll find helpful techniques on printing everything there is to print, including business cards, postcards, brochures, stickers, invitations, greeting cards, door hangers, magnets and more. The PsPrint Blog shares creative ways to improve your design and layout skills, and useful tips for marketing your business in any medium. We also like to have a little fun, sharing design inspiration and spotlighting some our favorite customers' printed pieces in our "Hot Off the Press" series.